Communication behaviour of farmers on improved farm practices in Udaipur district of Rajasthan

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dc.contributor.advisorSharma, V. P.
dc.contributor.authorGunawardana, A.M.A.P.G.
dc.date.accessioned2017-10-11T10:19:47Z
dc.date.available2017-10-11T10:19:47Z
dc.date.issued2005
dc.descriptionCommunication behaviour of farmers on improved farm practices in Udaipur district of Rajasthanen_US
dc.description.abstractIndia is a country of diversities. The diversity is acute among agricultural communities. Transfer of improved agricultural practices from research stations to farmers is very important for developing rural farming communities, but carry out information to farmers throughout country is gigantic task. Farmers use many information sources and channels for seeking agricultural information on improved farm practices. They may come across large number of information sources and channels but persue only few of them. Credibility of information sources and channels also effects the adoption of farmers about improved agricultural practices. There are many constraints which can affect successful communication of improved farm practices. A successful communication should identify these constraints and also should make remedial measures to over come these constraints. Keeping this in mind the study was planned with following specific objectives: (i) To study the agricultural information sources and channels available to farmers for information seeking in the study area. (ii) To find out the credibility of different agricultural information sources and channels. (iii) To ascertain the association between personal characteristics and information seeking behaviour of the farmers. (iv) To find out constraints being perceived by farmers in information seeking on agricultural practices. The present study was carried out in purposively selected panchayat samities, Bhinder and Dhariyawad of Udaipur district in Rajasthan (each from non tribal and tribal). From selected two panchayat samities, three villages from each panchayat samiti were chosen on the basis of maximum area under cultivation of defined three crops i.e. wheat, maize and gram. The size of sample of total 120 respondents was drawn randomly with the help of random sampling procedure. The data were collected by personal contact method with the help of specially designed schedule. For the analysis of data, various statistical measures were used, viz., mean per cent score, rank, Z test and chi-square test etc. 1. It was found that friends and neighbours were the most utilized personal localite sources of agriculture information for the total respondents in the study area. Friends were most preferred by non tribal respondents while neighbours were most utilized by tribal respondents for information seeking on improved from practices. 2. The study indicated that Agriculture Supervisor and input dealers were the most preferred personal cosmopolite sources of agriculture information for both non tribal and tribal respondents for seeking information on improved farm practices. It was reported that kisan mandal meeting, farmers fair and visit to local kisan seva Kendra were the preferential personal cosmopolite channels of agriculture information among the total respondents in the study area. Non tribal farmers mostly used farmers fair for seeking information on improved farm practices whereas tribal farmers mostly utilized kisan mandal meeting for information seeking. 4. It was found that radio, news paper and television where the most utilized impersonal cosmopolite channels for seeking agricultural information on improved farm practices. However, email/internet and traditional media have contributed to least extent for providing agricultural information to the respondents. 5. The study indicated that friend and V.E.W./Agriculture Supervisor were the most credible personal localize and personal cosmopolite sources of agriculture information as perceived by the total respondents in the area, respectively. 6. The study indicated that kissan mandal meeting, farmers fair and training were the credible personal cosmopolite channels among the respondents in the study area. 7. It was noticed that radio was perceived as the most competent impersonal cosmopolite channel by both non tribal and tribal respondents. 8. The study revealed that there was association between some of the selected personal characteristics viz., education size of land holding, extension contacts and innovation practises and information seeking behaviour of the respondent on improved farm practices. 9. It was found that there was no association between some of the selected personal characteristics viz., age, family type, family size and farming experience and information seeking behaviour of the respondents. 10. The study indicated that inappropriate time allocation in TV/radio for agricultural programmes and difficulty of access to TV/radio programmes due to irregular electricity supply were the most severe technical constraints being perceived by the total respondents. 11. It was reported that "less suitability of improved farm practices" and incompatibility of improved farm practices with farmers economic condition were the most severe operational constraints related to information seeking on improved farm practices. 12. The study revealed that "poor literacy/education level of the respondents" was perceived as most severe miscellaneous constraint by the tribal respondents whereas non tribal respondents reported "lack of time to expose agriculture information sources and channels was their major miscellaneous constraints. 13. It was found that the technology demand of different category of farmers vary greatly. So, it is suggested that while transferring the technology, farmers resources and socio economic conditions must be considered. 14. Based on research findings, it is suggested that authorities should be concerned on filling the existing vacant posts of Agriculture Supervisors for the well being of farmers living in the area. It is also proposed to establish a well equipped agriculture information centre in the premises of local Kisan Seva Kendra.en_US
dc.identifier.citationGunawardana and Sharma, 2005en_US
dc.identifier.urihttp://krishikosh.egranth.ac.in/handle/1/5810032880
dc.keywordsCommunication, Behaviour, Farmers, Farm practicesen_US
dc.language.isoenen_US
dc.pages77en_US
dc.publisherMPUAT, Udaipuren_US
dc.research.problemCommunication behaviour of farmers on improved farm practices in Udaipur district of Rajasthanen_US
dc.subExtension Educationen_US
dc.subjectnullen_US
dc.themeCommunication behaviour of farmers on improved farm practices in Udaipur district of Rajasthanen_US
dc.these.typeM.Scen_US
dc.titleCommunication behaviour of farmers on improved farm practices in Udaipur district of Rajasthanen_US
dc.typeThesisen_US
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