Factors Influencing the Consumption of Alternate Poultry Meat in Chennai City, India

Simple item page
dc.contributor.authorChitrambigai, K.
dc.contributor.authorPandian, A. Serma Saravana
dc.contributor.authorShree, J. Shilpa
dc.contributor.authorPrabu, M.
dc.contributor.authorTANUVAS
dc.date.accessioned2018-05-10T11:37:13Z
dc.date.available2018-05-10T11:37:13Z
dc.date.issued2015-10
dc.descriptionTNV_IVJ_2015_92(10)56-58en_US
dc.description.abstractThe study was carried out to find the factors influencing alternate poultry meat consumption among the consumers of Chennai city, India. The requireddata were collected by personally interviewing 180 respondents.The results of the multiple linear regression analysis revealed that the coefficient of multiple determinations (R2) was O.’706.The factors likemonthly expenditure for food, livestock products and non-food items had a significant negative influence over the quantity of alternate poultry meat consumed. Total expenditure of the household had a signifi- cant positive influence over the quantity of alternate poultry meat consumed.These results emphasized that if the respondents spent more for food, livestock products, meat and non food items, they will reduce the intake of alternate poultry meat.lncrease in the consumption of alternate poultry meat will obviously increase the total expenditure and the households with high total family expenditure are more likely to buy alternate poultry meat in Chennai cityen_US
dc.identifier.urihttp://krishikosh.egranth.ac.in/handle/1/5810045296
dc.keywordsAlternate Poultry Meat - Consumption - Factors - Regression analysis.en_US
dc.language.isoenen_US
dc.pages56-58en_US
dc.publisherIndian Veterinary Associationen_US
dc.relation.ispartofseries;10
dc.subjectVeterinary Scienceen_US
dc.titleFactors Influencing the Consumption of Alternate Poultry Meat in Chennai City, Indiaen_US
dc.title.alternativeIndian Veterinary Journalen_US
dc.typeArticleen_US
dc.volume92en_US
Files
Original bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
TNV_IVJ_2015_92(10)56-58.pdf
Size:
563.66 KB
Format:
Adobe Portable Document Format
Description:
TNV_IVJ_2015_92(10)56-58
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
Articles (1.Journal)