STUDY ON MARKETING OF FERTILIZERS IN TUNGABHADRA COMMAND AREA OF KARNATAKA
| dc.contributor.advisor | JAYARAM, M S | |
| dc.contributor.author | BASAVARAJA, K | |
| dc.date.accessioned | 2016-11-08T09:24:58Z | |
| dc.date.available | 2016-11-08T09:24:58Z | |
| dc.date.issued | 2013-07-27 | |
| dc.description.abstract | The study on marketing of fertilizers was undertaken for the year 2012-13 in two taluks of Tungbhadra Command Area of Karnataka. Tabular analysis, compound growth rate analysis and Garret ranking tools were used to analyse the data. The findings of the study indicated that amongst all the three nutrients, usage of phosphatic fertilizers showed highest positive growth rate (12.49%) followed by Potassic fertilizers (10.37%) and nitrogen fertilizers (6.55%). In case of agencywise marketing of fertilizers, it was found that private sector had highest share followed by Karnataka State Co-operative Marketing Federation (KSCMF). With regard to agency-wise growth rate of fertilizers marketing, private sector had highest growth rate. In Tungabhadra Command Area NPK usage had positive growth rate of 8.95 per cent in 2012-13 over the year 2002-12. Many fertilizer promotion activities under taken by firms, shop hangers followed by banners and fairs are more effective in the study area. The most influential means of advertisement for sale of fertilizers was farmers meeting. Regarding problems encountered by fertilizer distributors, period of credit sales and unhealthy competition among the distributors were major constraints. These problems could be addressed in a phased manner by suitable policy measures by the government. As regards the problems encountered by farmers, poor knowledge on composition of fertilizer application followed by adulteration of fertilizers on creating artificial scarcity to pocket maximise were the major problems. Thus, there is immediate need to educate the farmers and to curb unscrupulous practices in the marketing of fertilizers. | en_US |
| dc.identifier.other | Th-10554 | |
| dc.identifier.uri | http://krishikosh.egranth.ac.in/handle/1/84337 | |
| dc.language.iso | en | en_US |
| dc.publisher | University of Agricultural Sciences, GKVK | en_US |
| dc.sub | Agribusiness Management | en_US |
| dc.subject | Agribusiness Management | en_US |
| dc.title | STUDY ON MARKETING OF FERTILIZERS IN TUNGABHADRA COMMAND AREA OF KARNATAKA | en_US |
| dc.type | Thesis | en_US |