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University of Agricultural Sciences, Bengaluru
University of Agricultural Sciences Bangalore, a premier institution of agricultural education and research in the country, began as a small agricultural research farm in 1899 on 30 acres of land donated by Her Excellency Maharani Kempa Nanjammanni Vani Vilasa Sannidhiyavaru, the Regent of Mysore and appointed Dr. Lehmann, German Scientist to initiate research on soil crop response with a Laboratory in the Directorate of Agriculture. Later under the initiative of the Dewan of Mysore Sir M. Vishweshwaraiah, the Mysore Agriculture Residential School was established in 1913 at Hebbal which offered Licentiate in Agriculture and later offered a diploma programme in agriculture during 1920. The School was upgraded to Agriculture Collegein 1946 which offered four year degree programs in Agriculture. The Government of Mysore headed by Sri. S. Nijalingappa, the then Chief Minister, established the University of Agricultural Sciences on the pattern of Land Grant College system of USA and the University of Agricultural Sciences Act No. 22 was passed in Legislative Assembly in 1963. Dr. Zakir Hussain, the Vice President of India inaugurated the University on 21st August 1964.
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ThesisItem Open Access A STUDY ON VEGETABLE SEED BUSINESS IN BENGALURU DISTRICT OF KARNATAKA(University of Agricultural Sciences, Bangalore, 2018-08-01) KRISHNAPRIYA, P.; GANAPATHY, M.S.ThesisItem Open Access CONSUMPTION PATTERN OF ALMONDS AND ALMOND BASED PRODUCTS IN BENGALURU CITY: AN ECONOMIC ANALYSIS(University of Agricultural Sciences, Bangalore, 2018-08-01) SHILPA, G.; NAGARAJA, G.N.The present study was conducted to know the consumption pattern of Almonds and Almond based products in Bengaluru City. The data was collected through pre-tested schedule from 90 consumers and analyzed using descriptive statistics and factor analysis. The study revealed that consumers mostly preferred unbranded Almonds and branded Almond hair oil. The important factors influencing the consumers to consume Almonds and Almond based products were health benefit, routine habit, influence of family members, advertisements, offers, taste, income, brand image and nutritious. Further,62.22 per cent of consumers consume Almonds and Almond based products in once in a month followed by 14.44 per cent daily, 10.02 per cent festival season, 8.88 per cent once in a week and only 4.44 per cent of consumers consume occasionally. Households prefer retail shop (54.28 %) with least preference was online shopping (2.85%) for purchase of raw Almonds. Television was the major source of information to consumers for purchase of Almonds and Almond based products. From this, it can be suggested that the modern retail outlets can display health benefits and medicinal importance as well as nutritional value on the top of shelves that influence most of the consumers to purchase Almonds and Almond based products.ThesisItem Open Access AN ANALYSIS OF CONSUMER PREFERENCE TOWARDS FRESH CUT FRUITS AND VEGETABLES IN MODERN RETAIL FORMATS OF BENGALURU CITY(University of Agricultural Sciences, Bangalore, 2018-08-01) NIROSHA, S.; KRISHNAMURTHY, B.Fresh cut fruits and vegetables are relatively new and rapid developing segment of the fresh produce industry. The present study was conducted to know the consumer preference towards fresh cut fruits and vegetables in modern retail formats of Bengaluru City. The data was collected through pre-tested schedule from 90 consumers and analyzed using Measures of central tendency and factor analysis. The study revealed that among all the fresh cut fruits and vegetables the consumers mostly preferred pomegranate and baby corn. The important factors that influencing the consumers to consume fresh cut fruits and vegetables are Convenience, Appearance, Packaging, Quality, price and supply. The results indicated that among the fresh cut fruits 54.44 per cent of consumers consume once in a fortnight and among the fresh cut vegetables 61.11 per cent of consumers consume once in a week. By visiting retail formats (57.78 %) was the major source of information to consumers for purchase of fresh cut fruits and vegetables. From this, it can be suggested that the fresh cut fruits and vegetables are gaining popularity in the cities due to health conscious, instant use and reduction in wastage. Mainly the retailers should provide the reliable information on nutritional value of these kinds of products in order to promote consumption in all kinds of consumers.ThesisItem Open Access A STUDY ON CONTRACT FARMING IN OKRA SEED PRODUCTION IN HAVERI DISTRICT OF KARNATAKA(University of Agricultural Sciences, Bangalore, 2018-08-01) PRAMODKUMAR, DODDAMANI; SHIVARAMU, K.The present investigation was carried out in 2017-18 at Haveri District of Karnataka. The main objectives of the study were to document socio-economic status, cost and returns involved in seed production, modus operandi of seed firms involved in Okra seed production and the problems faced by the farmers during Okra seed production under contract farming. The data was collected from 90 Okra seed producers under contract farming using pretested interview schedule. The collected data was analyzed by using appropriate statistical tools. The results revealed that as high as (57.78 %) of the Okra seed production farmers were belonged to medium sized family with a medium level of annual income (38.89 %) and half of the Okra seed growers belonged to middle age group and cent per cent of the farmers were educated. The cost of Okra seed production per acre was 67,462 and net returns was 72,538. The contract agreement prevailing between farmers and companies is a written document indicating the role and responsibilities of each. High wage rate, non- availability of skilled labour, more pest and disease attack, non- availability of mechanical seed extraction facility, higher rejection rate were the problems faced by the farmers. Advance payment to take up seed production, higher price to the Okra seed produced, supply of all critical inputs by the company were the important suggestions expressed by the farmers for betterment of Okra seed production under contract farming.ThesisItem Open Access A STUDY ON CONSUMER PREFERENCE FOR FRUITS AND VEGETABLES OF HOPCOMS IN BENGALURU METROPOLITAN(University of Agricultural Sciences, Bangalore, 2018-08-01) VEDASHREE; JAYARAM, M.S.HOPCOMS was started fifty years ago in the co-operative sector to strengthen the marketing of fruits and vegetables and to help both the farming community and the consumers. The objectives of the present study was to analyze the socio-economic profile of consumers of fruits and vegetables of HOPCOMS, to examine the product and price range of fruits and vegetables sold by HOPCOMS, to analyze the factors influencing consumer preference for fruits and vegetables of HOPCOMS and to analyze the business strategies and constraints of HOPCOMS. The data was collected through pre-tested schedules from 80 consumers and 20 HOPCOMS retail outlets in Bengaluru metropolitan. The data was analyzed using Measures of Central Tendency and Garrett’s Ranking Technique. Based on Garrett’s score, freshness (76.26) and quality (75.10) were the major factors which have influenced the purchase of fruits and vegetables from HOPCOMS retail outlets. The major strategies used by HOPCOMS retail outlets in the marketing of fruits and vegetables were supply of fresh and quality fruits and vegetables at competitive prices (66.52) followed by maintaining good customer relationship (63.13) while the major constraints faced by HOPCOMS retail outlets in the marketing of fruits and vegetables were inadequate facilities at retail outlets of HOPCOMS (73.75) followed by poor store layout (67.55). It is suggested to improve the infrastructural requirements and presentation of the retail outlets in order to improve the business performance of the enterprise.ThesisItem Open Access VALUE CHAIN ANALYSIS OF TAPIOCA IN SALEM DISTRICT OF TAMIL NADU(University of Agricultural Sciences, Bangalore, 2018-08-01) LOGANATHAN, A.; Shivalinge Gowda, N.S.The present study was conducted with the objective of conducting the value chain analysis of Tapioca in Salem District of Tamil Nadu. The primary data for the study was collected from 90 respondents which include farmers (30) commission agent (5), processors (10), wholesalers (5), retailers (10) and consumers (30). The secondary data regarding area, production and productivity of tapioca was collected from Directorate of Economics and Statistics, Chennai. The statistical techniques used were Descriptive statistics, Compound growth rate analysis and Garrets ranking. Area and production showed negative growth in the last decade, whereas productivity has recorded marginal decrease. In tapioca value chain, the major players involved include input suppliers, farmers, commission agents, processors, wholesalers, retailers and consumers. There was no efficient value chain for tapioca. The process of value addition starts at the stage of trading because farmers in the chain will not add any value to tapioca at the farm level. The degree of value addition was 75.96 per cent at processor stage for starch and 144.71 per cent for sago. Results also revealed that there was an increasing demand for processed tapioca products. In production level, uneven distribution of rainfall, nonavailability of quality stems were the major constraints faced by the farmers. In marketing level, Price fluctuation was the major constraint faced by the farmers. The value chain was not integrated and dominated by small scale players so there is huge scope for corporate companies to enter value chain with integrated approach.ThesisItem Open Access A STUDY ON CONSUMERS PREFERENCE FOR IMPORTED FRUITS IN BENGALURU CITY(University of Agricultural Sciences, Bangalore, 2018-08-01) AZIZUL RAHMAN, RAGASHTAI.; Shashidhara, B.M.Fruits are indispensable to human diet. India is importing different types of fruits from different parts of the world. The study was conducted with the objective of documenting source and different types of imported fruits available in the market, to analyze the consumer preference for imported fruits and to assess the factors influencing consumption of imported fruits. The study was conducted in Bengaluru city with a sample of 60 respondents. The study revealed that China is the number one destination for import of fruits to India during 2016-17. The consumers have given highest preference for apple (mean score of 82.33) followed by pomegranate with a mean score of 69. Nearly 41.67 per cent of the consumers prefers to buy from trusted brands and 36.67 per cent indicated that any brand is okay. More than half of the (58.33 %) consumers purchased imported fruits from modern retail formats followed by wholesalers (30 %). A vast majority (81.67 %) of consumers have clearly revealed that health, taste and quality were the major factors influencing the purchase of imported fruits in Bengaluru city. The state Agricultural universities, including Horticultural universities and Horticulture departments need to focus on bringing improvement in local fruits in respect of quality, taste, colour and keeping quality to compete with the imported fruits so as to reduce dependence on imported fruits.ThesisItem Open Access AN ANALYSIS OF CONSUMER PREFERENCE FOR DATES IN BENGALURU CITY(University of Agricultural Sciences, Bangalore, 2018-08-01) RAFIQ; NAGARAJA), G.N.The present study was conducted to analyze consumer preference for Dates in Bengaluru city. The primary data was collected through pre-tested schedule from 60 consumers. The data was analyzed by using Descriptive statistics and Factor analysis. The result of the present study revealed that there were 13 different types of Dates available in the market imported from other countries. Beside there were 51 different brands of Dates in Bengaluru city and among them 11 were the major brands which were available in the market. Further there were 30 various value-added products of Dates in Bengaluru city. Accessibility, doctor advice, health benefits, price, better quality and taste were the major factors which influenced the consumption of Dates in Bengaluru city. Nearly 48.33 per cent of Consumer were purchasing Dates once in a month, followed by 16.67 per cent purchasing once in fortnight, once in a week (16.67%) and once in three months (3.33%). Nearly half of the consumer (48.33%) were purchasing in the range of 250 grs to 500 grs of Dates in the shops followed 1/2 to 1 kg or 43.34 per cent. Half of the consumer (50%) were purchasing Dates from modern retail formats followed by from local shops (43.33%). The study clearly revealed that there is a need to popularize the consumption of Dates and value-added products by creating awareness of the health benefits of Dates.ThesisItem Open Access PRODUCTION AND EXPORT PERFORMANCE ANALYSIS OF AFGHANISTAN’S DRY FRUITS(University of Agricultural Sciences, Bangalore, 2018-08-01) NOORULHAQ; Gracy, C.P.The growth in area, production and productivity of almonds, walnuts, grapes and apricots of Afghanistan were computed with the help of (CAGR) analysis. Secondary data for ten years (2007-16) on selected dry fruits production, harvesting area and productivity in Afghanistan was collected from FAOSTAT. Harvesting areas for all selected crops had increased during the mentioned period, while their production and productivity registered a negative CAGR except grapes. The CAGR for grapes production and productivity was (11.8%) and (7.1%) respectively. The marketing channels of dry fruits was analyzed with the help of primary data from farmers and intermediaries involved in marketing of dry fruits. Two separate marketing channels prevailed in Afghanistan for dry fruits trade, viz., domestic and export trade channels. Marketing costs and margins of dry fruits are calculated both in domestic trade and export trade and the producer’s share in consumer Afs was the highest for almonds (80.29%) followed by raisins in both marketing channels. The CAGR of the export of the selected dry fruits from Afghanistan was calculated for the period of (2007-16). The export growth rate for the walnuts, raisins and dry apricots registered a negative CAGR although the CAGR of almonds (shelled) recorded a positive growth (0.71%). Markov chain analysis on direction of dry fruits export from Afghanistan indicated that India and Pakistan were highly stable markets with retention probability of 0.90*1, while Canada, Germany, U.S.A. and other countries were highly unstable markets for Afghanistan’s dry fruits.
