Value chain analysis and factors affecting price of kinnow in Punjab

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dc.contributor.advisorSharma, V. K.
dc.contributor.authorManhas, Neha
dc.date.accessioned2022-07-30T12:35:36Z
dc.date.available2022-07-30T12:35:36Z
dc.date.issued2021
dc.description.abstractKinnow is widely grown as citrus fruit and its 70 per cent area falls under Fazilka and Hoshiarpur districts in Punjab. The value chains of kinnow have emerged as an important concept for better marketing and value addition. This study was undertaken to analyse the value chains and factors affecting the price of kinnow in Punjab during 2020-21. The primary data were collected from 80 different sized kinnow growers spread over Fazilka and Hoshiarpur districts. The primary data were also collected from wholesalers, retailers and processing plant. The study reveals the involvement of diverse stakeholders participating in the value chains. Value chain with less number of middlemen was most efficient as compared with the channels with more numbers of intermediaries. The producer share in consumer’s rupee was 34.6 per cent in channel I whereas in channel IV it was 93.2 per cent in Fazilka district and it was 32.9 per cent (channel I) and 93.5 per cent (channel IV) in Hoshiarpur district. Value added products of kinnow i.e., kinnow juice and concentrate was found among the value chain (Producer-Processor-Distributors-Consumer). The findings confirm the inverse relationship between arrivals and prices of kinnow. Major production and marketing related problems faced by kinnow growers were pest and disease attack, price fluctuations, perishability etc. The study suggests the need of better market facilities, transport incentives, establishment of more processing units in order to realize the better prices for their kinnow produce in Punjab.en_US
dc.identifier.citationManhas, Neha (2021). Value chain analysis and factors affecting price of kinnow in Punjab (Unpublished M.Sc. thesis). Punjab Agricultural University, Ludhiana, Punjab, India.en_US
dc.identifier.urihttps://krishikosh.egranth.ac.in/handle/1/5810185916
dc.keywordsKinnow growers, value chains, producer’s share in consumer rupee, market arrivals, prices and seasonal indexen_US
dc.language.isoEnglishen_US
dc.pages55en_US
dc.publisherPunjab Agricultural University, Ludhianaen_US
dc.research.problemValue chain analysis and factors affecting price of kinnow in Punjaben_US
dc.subAgricultural Economicsen_US
dc.themeValue chain analysis and factors affecting price of kinnow in Punjaben_US
dc.these.typeM.Scen_US
dc.titleValue chain analysis and factors affecting price of kinnow in Punjaben_US
dc.typeThesisen_US
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