ADOPTION OF PRODUCTION TECHNOLOGIES AND MARKETING BEHAVIOUR OF TOMATO GROWERS IN CHIKAMAGALURU DISTRICT
| dc.contributor.advisor | Dr. KRISHNAMURTHY, A.T | |
| dc.contributor.author | SHRIKANT | |
| dc.contributor.other | Dr. BASAVARAJ BEERANNAVAR | |
| dc.date.accessioned | 2020-06-24T05:27:01Z | |
| dc.date.available | 2020-06-24T05:27:01Z | |
| dc.date.issued | 2017-08-24 | |
| dc.description.abstract | The study was conducted during the year 2017-18 inChikamagaluru district of Karnataka state with a sample size of 120 farmers. Simple random sampling procedure was used to select the respondents. The data was collected with the help of structured interview schedule. The socio-economic profile of the respondents revealed that, majority of the respondents belong to middle age group (51.67%), high school education (33.34%), small family size (50.00%) and land holding category (41.67%), medium annual income (50.84%). Whereas, majority of the respondents had medium extension contact (48.34%), extension participation (54.67%), mass media participation (66.67%), scientific orientation (55.84%), achievement motivation (55.84%), risk orientation (44.16%), innovativeness (48.34%) and low level of social participation (51.66%). It was observed that half (50.00 %) of the respondents belonged to medium level of adoption category. Whereas, 25.84 per cent and24.16per centof respondents belonged to high and low level of adoption category respectively. With respect to marketing behaviourmore than half (57.50 %) of respondents had medium level of marketing behaviour. Followed by, (21.66%) highand low( 20.84%) The variables likeeducation, landholding, annual income, extension contact, extension participation, social participation, scientific orientation, achievement motivation and innovativeness had significant association with adoption of tomato production technologies at 0.01 levels. Whereas, age, family size, mass media participation risk orientation had non-significant association with adoption of tomato production technologies. The major constraints faced by the famers in adoption of production technologies and marketing of tomato were “Costly storage facilities”,“Labour problem”, “Diseases and pestproblem”, “High charges of commission agent”, “Fluctuation in market price” and “Lack of remunerative price”. | en_US |
| dc.identifier.uri | http://krishikosh.egranth.ac.in/handle/1/5810147972 | |
| dc.keywords | ADOPTION OF PRODUCTION TECHNOLOGIES AND MARKETING BEHAVIOUR OF TOMATO GROWERS | en_US |
| dc.language.iso | en | en_US |
| dc.pages | 133 | en_US |
| dc.publisher | University of Agricultural & Horticultural Sciences, Shivamogga | en_US |
| dc.research.problem | ADOPTION OF PRODUCTION TECHNOLOGIES AND MARKETING BEHAVIOUR OF TOMATO GROWERS | en_US |
| dc.sub | Agricultural Extension | en_US |
| dc.subject | null | en_US |
| dc.theme | ADOPTION OF PRODUCTION TECHNOLOGIES AND MARKETING BEHAVIOUR OF TOMATO GROWERS | en_US |
| dc.these.type | M.Sc | en_US |
| dc.title | ADOPTION OF PRODUCTION TECHNOLOGIES AND MARKETING BEHAVIOUR OF TOMATO GROWERS IN CHIKAMAGALURU DISTRICT | en_US |
| dc.type | Thesis | en_US |