LIVESTOCK SERVICES DELIVERY BY ANIMAL HUSBANDRY ASSISTANTS THROUGH RYTHU BHAROSA KENDRAS - AN ANALYTICAL STUDY
| dc.contributor.advisor | SIREESHA .P (MAJOR) | |
| dc.contributor.advisor | SUBRAHMANYESWARI .B | |
| dc.contributor.advisor | GURU VISHNU .P | |
| dc.contributor.author | RANJANI PRIYA KATTI | |
| dc.date.accessioned | 2024-07-07T05:48:51Z | |
| dc.date.available | 2024-07-07T05:48:51Z | |
| dc.date.issued | 2024-01 | |
| dc.description.abstract | The present research work “LIVESTOCK SERVICES DELIVERY BY ANIMAL HUSBANDRY ASSISTANTS THROUGH RYTHU BHAROSA KENDRAS – AN ANALYTICAL STUDY” was focused on satisfaction of farmers and perception of veterinarians regarding the services provided by Animal Husbandry Assistants (AHAs) and also on strengths, weaknesses, opportunities and challenges of AHAs as perceived by livestock farmers, veterinarians and Animal Husbandry Assistants themselves. An ex-post-facto research design was followed in the present study. Andhra Pradesh state was selected purposively covering the three administrative zones and a total of 90 livestock farmers, 45 veterinarians and 90 Animal Husbandry Assistants were selected through simple random sampling method. The data from respondents was collected through a structured interview schedule. Appropriate statistical procedure were employed to analyse and interpret the data. More than two-fifth (43.33%) of the livestock farmers were middle aged and majority (87.78%) of them were male. More than one-fourth (28.90%) of the respondents had no formal education and more than one-third (42.22%) of them were with large landholding, while 90.00 per cent of them possessed small livestock holding. The regularly used information sources were milk cooperative societies and veterinarians/extension worker among the various personal localite and personal cosmopolite channels, respectively. Whereas, frequently used impersonal cosmopolite information sources were television and newspaper. Nearly three-fourth (72.22%) of the respondents prefer milk co-operative societies for sale of milk and almost all the farmers use dung as manure in their fields. Majority of farmers sell the live animals to the farmers of other villages. About 56.67 per cent of the respondents had medium annual income. Nearly two-third (62.22%) of the veterinarians were young aged and about 66.67 per cent of veterinarians were graduates. Overwhelming majority (97.78%) of the veterinarians were working as Veterinary Assistant Surgeons and 95.56 per cent of the veterinarians were working at Veterinary Dispensaries (VD) and remaining few working at Area Veterinary Hospital (AVH). Nearly two-third (64.45%) of the respondents had medium level of experience and most of the veterinarians (86.67%) had 1 - 7 number of AHAs under their control. Majority (88.89%) of the Animal Husbandry Assistants were young and more than three-fourth (76.67%) were male. About 92.22 per cent of Animal Husbandry Assistants had higher secondary education and more than half (52.23%) had no employment before their joining as AHAs. Nearly two-third (61.11%) of the respondent’s received additional trainings other than induction training and more than half (58.89%) of the respondents had three years of experience as AHAs. Nearly three-fourth (73.33%) of the livestock farmers had medium level of satisfaction towards the health, breeding and extension services provided by Animal Husbandry Assistants. More than two-third (68.89%) of the veterinarians had medium level of perception towards the services provided by Animal Husbandry Assistants. The major strengths, weaknesses, opportunities and challenges of AHAs as perceived by livestock farmers were greater acceptance from the farmers, AHAs are unable to meet expectations of farmers due to insufficient training programmes, utilization of mass and social media effectively to deliver the services and preference of veterinarians over AHAs, respectively. The major strengths, weaknesses, opportunities and challenges of AHAs as opined by veterinarians were attending the farmers call promptly, lack of enough confidence in the absence of superior amid tough field situations and comparison of AHAs with veterinarians and paraveterinarians, providing services which are demand driven and location specific and inadequate guidance from veterinarians, respectively. The major strengths, weaknesses, opportunities and challenges of AHAs as perceived by themselves were attending the farmers call promptly, scarcity/absence of inputs for service delivery, effective communication to improve farmers knowledge and rendering of services by unskilled personnel, respectively. The study unveiled the satisfaction level and perception of farmers and veterinarians, respectively towards the services provide by Animal Husbandry Assistants. The weaknesses and challenges faced by the Animal Husbandry Assistants need to be addressed. | |
| dc.identifier.uri | https://krishikosh.egranth.ac.in/handle/1/5810211551 | |
| dc.language.iso | English | |
| dc.pages | 144 | |
| dc.publisher | SRI VENKATESWARA VETERINARY UNIVERSITY, TIRUPATI - 517 502. (A.P.) INDIA | |
| dc.sub | Veterinary and Animal Husbandry Extension Education | |
| dc.theme | LIVESTOCK SERVICES DELIVERY BY ANIMAL HUSBANDRY ASSISTANTS THROUGH RYTHU BHAROSA KENDRAS - AN ANALYTICAL STUDY | |
| dc.these.type | M.V.Sc. | |
| dc.title | LIVESTOCK SERVICES DELIVERY BY ANIMAL HUSBANDRY ASSISTANTS THROUGH RYTHU BHAROSA KENDRAS - AN ANALYTICAL STUDY | |
| dc.type | Thesis |