EVALUATION OF AYURVEDIC MEDICINE PROCESSING UNITS IN UTTARA KANNADA DISTRICT (KARNATAKA)
| dc.contributor.advisor | KHAN, H. S. S. | |
| dc.contributor.author | KAVITHA, K. | |
| dc.date.accessioned | 2019-09-13T12:36:20Z | |
| dc.date.available | 2019-09-13T12:36:20Z | |
| dc.date.issued | 2001-08-09 | |
| dc.description.abstract | In the present day context, it can be stated that Ayurveda is very much alive and is a unique system of medicine widely practiced in Hindustan penensula. In recent years, it has attended much attention in the economically developed countries such as (of) Europe, USA and Japan. The present study was aimed to assess the. performance of Ayurvedic medicine processing units in Uttara Kannada district (Kamataka). The objectives were to document the agro-processing units/industries in different taluks of Uttara Kannada district, to study the investment pattern organisation structure, cost involved in procurement and processing, cost and return structure, marketing channels and costs, business performance and the problems faced by the Ayurvedic medicine processing industry. Tabular analysis, business ratios and comparative rating method were employed to analyse the above objective. The fixed capital investment was high on buildings and land. All the three units taken for the study followed line organization type of structure. The quantity of raw materials procured by all the three units was more through pattern II (dealers i.e., 2,255.50 kg, 2,654.50 kg and 4,572.91 kg, respectively). No cost was involved in procuring the raw materials through pattern I but through pattern II, transport and handling charges were higher i.e. 63.07 per cent in unit 1 and 66.75 per cent in unit III. In all the three units. Just in time principle of procurement was followed. The study on cost involved in processing of Ayurvedic medicines by all the three units revealed the higher requirement for packing material cost (85.48 per cent in unit I, 67.33 per cent in unit II and 78.12 per cent in unit III) followed by wages, utilities and preservatives. The cost of production of Ayurvedic medicines was high in unit I (Rs.46,801.83) followed by unit III (Rs.40,736.2) and unit II (Rs.21,296.70), in which the cost of processing per batch of each product was observed to be high. The profit gained at an overall level by unit I, unit II and unit III was in the order of Rs.0.76, Rs.0.90 and Rs.0.56 respectively on an every rupee of investment. Unit I marketed their products only through dealers while unit III marketed through their hospitals located at different places. Unit II marketed 62.39 per cent through dealers and 37.61 per cent through its hospital located near the processing unit. The cost of marketing through dealers was highest due to the high commission charges (5%) and sales tax paid by the units. The competition that exists in the market, the tax levied on the raw materials and finished products and the procurement price incurred by the units was considered to be the prioritized problems in Ayurvedic medicine processing industry | en_US |
| dc.identifier.other | Th-6057 | |
| dc.identifier.uri | http://krishikosh.egranth.ac.in/handle/1/5810127765 | |
| dc.keywords | EVALUATION OF AYURVEDIC MEDICINE PROCESSING | en_US |
| dc.language.iso | en | en_US |
| dc.pages | 264 | en_US |
| dc.publisher | UNIVERSITY OF AGRICULTURAL SCIENCES, BANGALORE | en_US |
| dc.sub | Agricultural Marketing and Co-operation | en_US |
| dc.subject | null | en_US |
| dc.theme | UNITS IN UTTARA KANNADA DISTRICT (KARNATAKA) | en_US |
| dc.these.type | M.B.A. | en_US |
| dc.title | EVALUATION OF AYURVEDIC MEDICINE PROCESSING UNITS IN UTTARA KANNADA DISTRICT (KARNATAKA) | en_US |
| dc.type | Thesis | en_US |