An Economic Analysis of Production, Marketing and Export Performance of Pomegranate in Karnataka
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Date
2012
Authors
C.B. Koujalagi
Journal Title
Journal ISSN
Volume Title
Publisher
UAS Dharwad
Abstract
The focus of the present study was on Production, Marketing and Export
Performance of Pomegranate in Karnataka. A sample size of 100 farmers and 30
market intermediaries were selected using multistage random sampling to elicit the
required information Field level data were elicited for the agriculture year 2008-09
through personal interview method. For analyzing the data collected during the study,
tabular analysis, growth rate analysis, instability analysis, financial feasibility
analysis, Markov Chain analysis and SWOT analysis were employed.
The compound growth rate of pomegranate production showed a significant
growth of 2.60% followed by growth in area with 2.29% for Karnataka state. The
total costs of establishment of pomegranate per ha was Rs. 2,85,998.76 and Rs
2,78,440.31 for Bagalkot and Koppal districts respectively. The average yield
obtained by sample farmers of Koppal district was 5.11 and 4.81 tons/ha in Bagalkot
district. Three channels were identified in the present study Channel-I:
Producer Commission agent cum wholesaler Retailer Consumer, Channel-II:
Producer Distant wholesaler and Channel-III: Producer Exporter. The second
channel was the most popular channel in the study area wherein the farmer incurred a
cost of Rs. 33.86/ton and Rs. 35.78/ton in marketing of pomegranate and received a
net price of Rs.33,656.19/ton and Rs. 33,851.23/ton in Bagalkot and Koppal districts
respectively. The values of NPV, B:C ratio and IRR were Rs. 3,02,602.65, 2.98,
19.76% and Rs. 3,87,900.02, 3.62 and 22.45% for Bagalkot and Koppal districts,
respectively discounted at 9% opportunity cost of capital.
According to the projection using TPM, during 2010-13 period five major
countries considered together would likely to have 66.14 percent of their share in the
Indian pomegranate export. The difference in export of shares between observed and
expected values were by and large found to be minimum and small. The problems
faced by the growers in the production, marketing and export of pomegranate were
attack of Bacterial Blight disease, labour scarcity, lack of price information, storage
facilities and processing facilities and non-availability of cold chain facility.