A STUDY ON CONSUMER BUYING BEHAVIOUR OF RAMDEV HING IN AHMEDABAD CITY AND RAMDEV'S DISTRIBUTION CHANNEL SATISFACTION IN WESTERN REGION OF AHMEDABAD CITY

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dc.contributor.advisorMr. DILIP R. VAHONIYA
dc.contributor.authorSHAH, KHUSHALI UMESHBHAI
dc.date.accessioned2017-02-16T09:04:30Z
dc.date.available2017-02-16T09:04:30Z
dc.date.issued2014
dc.description.abstractThe Spices industry has been witnessing phenomenal growth rates both in the international and the domestic market. The growth in this sector has been attributed to the increasing trend towards eating ethnic or oriental foods in the developed countries and the increasing affluence of consumers in Asian countries, The shift in the consumption trend towards natural products has also contributed to the increased global demand for spices. The study entitled “A study on consumer buying behaviour of Ramdev Hing in Ahmedabad city and Ramdev's Distribution channel satisfaction in western region II of Ahmedabad city” was carried out to know consumer buying behavior and its satisfaction for Ramdev Hing in Ahmedabad City and also distribution channel satisfaction level for Ramdev Food Products Pvt. Ltd. in western region of Ahmedabad city.en_US
dc.identifier.urihttp://krishikosh.egranth.ac.in/handle/1/5810001226
dc.keywordsconsumer, Ramdev Hing, west Ahmedabaden_US
dc.language.isoenen_US
dc.publisherAAU, Ananden_US
dc.subAgricultural Business Managementen_US
dc.subjecteconomics, biological phenomena, resins, productivity, technological changes, exhibitions, developmental stages, marketing, biological development, selectionen_US
dc.subjectmarketingen_US
dc.themeagricultural business managementen_US
dc.these.typeM.Scen_US
dc.titleA STUDY ON CONSUMER BUYING BEHAVIOUR OF RAMDEV HING IN AHMEDABAD CITY AND RAMDEV'S DISTRIBUTION CHANNEL SATISFACTION IN WESTERN REGION OF AHMEDABAD CITYen_US
dc.typeThesisen_US
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