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ThesisItem Open Access A study on awareness and use of social media by university teachers(G.B. Pant University of Agriculture and Technology, Pantnagar - 263145 (Uttarakhand), 2021-08) Azizi, Hazrat Shah; Ansari, M.A.Social media have comprehensively changed the way we communicate, interact and share our feelings, exchange information and express our opinions. Increasing technology integration in education sector has driven the interest of researchers as well as educationists in exploring the potential of social media in teaching and learning process. There is no denying the fact that if used skillfully, social media can contribute immensely in the process of teaching-learning thereby enhancing the learning outcomes. However, to realize this, our teachers should acquire the requisite knowledge and skills related to creating content and then incorporating it the process of teaching learning. Thus, this study entitled “A Study on Awareness and Use of Social Media by University Teachers” was undertaken with the objectives to study: i) the profile characteristics of university teachers, ii) the awareness and use of social media by university teachers, iii) to determine the extent of use of social media by university teachers, iv) to determine the attitude of university teachers towards social media, v) to determine the relationship between selected profile characteristics and extent of use of social media by university teachers, vi) to determine the barriers affecting the use of social media by university teachers. The study was carried out in one purposively selected college (College of Agriculture) of GBPUAT, Pantnagar; and using census method of sampling; all the faculty members of the selected college were included in study sample. Mailed questionnaire was used for data collection. Appropriate statistical tools were used to analyse the data The study findings revealed that all the faculty members were aware of social media and many of them were using social media for connecting with students and colleagues, sharing course materials, accessing online digital resources for academic purposes. The extent of social media use by the teachers was ‘medium’. Most of them displayed positive attitude towards social media use in education and had positive orientation towards ICTs. Further, the relationship between selected profile characteristics of teachers (age, educational qualification, annual income, work experience, ICT orientation, &attitude) and extent of social media use for educational purpose was found to be significant. Barriers to social media use faced by the teachers were slow speed of internet, connectivity problem and lack of adequate competency.
