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A STUDY OF MARKETING PRACTICES OF INLAND FISH FARMERS OF PUNJAB
(Punjab Agricultural University, 2011) Chopra, Deep; Babita Kumar
The study was conducted to analyse the marketing practices and problems faced by inland fish farmers in Punjab. A list of all the fish farmers in Punjab was obtained from Fish Farmers’ Development Authority. The list showed that the farmers were having highest concentration of fish farmers in five districts of Punjab i.e. Bathinda, Sangrur, Patiala, Ludhiana, Ferozepur. For meeting the objectives primary data were collected through a structured, non-disguised questionnaire from a sample was of 100 farmers i.e. 20 farmers from each district which were chosen on convenience basis. The study found that mostly semi-medium and medium farmers are engaged in this activity. Majority of farmers have adopted poultry as a subsidiary occupation along with fish farming. Majority of the farmers had received training in fish farming from state fisheries department. The study revealed that catla, rohu and mrigal are highly reared varieties and the major source of fish fingerlings for farmers is private companies followed by state department of fisheries. Fish farmers were facing problem of inadequate technical help for fish production, losses during handling, improper packaging material and shortage of electricity.