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ThesisItem Open Access ANALYSIS OF THE TRAINING NEEDS OF VETERINARY SURGEONS OF KERALA FOR CONTINUING VETERINARY EDUCATION(COLLEGE OF VETERINARY AND ANIMAL SCIENCES-MANNUTHY,THRISSUR, 2001) K.M. SAKTHlVEL; Rajkamal, P. J.The objective of the study was to identify the training needs of veterinary surgeons of Kerala for continuing veterinary education. The data were collected from 130 veterinary surgeons of the Animal Husbandry Department of Kerala. Questionnaires were used for data collection. The training need was not seen dependent on any of the socio-personal characteristics of the respondents, viz., age, sex, marital status, type of family, educational qualification, professional experience, number of children, age of the youngest child, location of residence, distance to work place, number of seminars, symposiums etc., attended, number of professional journals read, number of periodicals read and number of trainings attended. Zoo and wild life was the most preferred general subject matter domain for training among the nine studied. This was followed by information technology, medicine, surgery, extension, livestock products technology, obstetrics and gynaecology, professional management and animal production in the descending order of preference. The most preferred specific subject matter areas were management of domesticated elephants, using computer in office, modern diagnostic procedures, small animal surgery, modern extension teaching methods, quality assurance of meat and meat products, embryo transfer technology, service rules and regulations and breeding and management of pet animals. The training programmes being organised by the various organisations such as KAU, IMG, KLDB, IVRI and CVE programmes proposed by Veterinary Council of India were found to be either highly relevant or relevant and hence these programmes might form part of CVE programme. The findings of task analysis pertaining to veterinary practice indicated the importance of incorporating in the training curriculum both the theoretical and practical aspects of management of mastitis, administration of medicines, clinical examination of animals, udder and teat surgery, post operative care, treatment of fracture, artificial insemination in cattle, handling of frozen semen, pregnancy diagnosis in cattle, maintenance of laboratory equipments, faecal examination and examination of milk samples. The study further indicated the strategies to be adopted in organising the CVE programmes. An institutional mode of training was preferred to either distance learning or a combination of both in the case of major domains viz., veterinary science, animal production, live stock products technology, zoo and wild life, and information technology whereas distance learning was the preference in the case of extension and professional management. Trainers from outside the parent organisation were preferred while organising training programmes. The venue of training preferred was institutes within the state in the case of short-term training and those outside the state in the case of long-term training. The preferred periodicity of a short-term training was a year or less than a year while that for a long-term training was more than a year. The preferred duration of a short term training leading to a certificate was 15 days and that leading to a diploma was 90 days.ThesisItem Open Access UTILIZATION OF COMMUNICATION SOURCES BY DAIRY ENTREPRENEURS OF OLLUKKARA BLOCK IN THRISSUR DISTRICT(COLLEGE OF VETERINARY AND ANIMAL SCIENCES Mannuthy - Thrissur, 2000) PRADEEP., C. A.; Raj Kamal, P.J.The utilization of communication sources and the information and skill needs of 60 dairy entrepreneurs in Ollukkara block of Thnssur district were studied. A multistage random sampling procedure was adopted to select the respondents. The socio-personal, socio-economic and socio-psychological characteristics of the respondents were studied along with availability, preference, utilization pattern, credibility of communication sources and information and skill needs of farmers by using a structured schedule. Suitable statistical tools were used for analysing the data collected. Dairy entrepreneurs' were seen utilizing information source in thensystem, both institutional and media. Of the various sources, the most accessible to them comparatively were milk co-operatives, radio and newspaper. Though veterinary hospital, veterinary college and other professionally qualified persons were the comparatively most preferred for information regarding dairying, yet these sources were not seen utilized adequately. Instead, the sources comparatively utilized were radio, newspaper and fiiends. The reasons for this strange finding are to be understood. Featiure stories and question-answer items in the farm pages of dailies, farm news, Kerala Agricultural University news and farm and home programme of radio were seen fi-equently read or heard. Hence, the utility of these programmes can be further enhanced. Items/programmes such as training, symposium and farm clinics were found to be less available and evidently less utilized. These programmes need to be adequately organized inorder to address to the needs of dairy entrepreneurs. It was in general observed that availability or access and preference for communication sources influenced their frequency of utilization. The first three most important and trustworthy communication sources mentioned were other professionally qualified persons, vetennary college and veterinary hospital, those most preferred for information, even as the same were comparatively less utilized by the entrepreneurs. This situation obviously demanded for a more entrepreneur friendly approach adopted by these sources. Of the information needs, the most needed ones were heat detection and artificial insemination followed by bread characteristics and source of good dairy animals for purchase. Hence information on these felt needs are to be imparted through appropriate extension methods preferably through the most utilized media sources such as radio and newspaper but regularly and repeatedly. Skills were most needed about first aid measures, preparing concentrate feed and handling milking machine. Demonstrations can help in this regard. Similarly, proper understanding of the importance of skills such as making milk products, preparing silage and urea treatment of straw which are very relevant to economic dairying is to be developed through suitable extension methods. Although all the independent variables studied had together explained considerable and sigmficant variation in the frequency of utilization of communication sources, yet fixed investment, economic motivation and levels of aspiration were found to be the strong determinants of the frequency of utilization of communication sources. While considering information and skill needs together, the strong determinants were educational status, land holding, fixed investment, innovation proneness and marketing orientation.ThesisItem Open Access ANALYSIS OF ANIMAL HUSBANDRY INFORMATION IN THE FARM FEATURE PAGES OF LEADING MALAYALAM DAILIES(COLLEGE OF VETERINARY AND ANIMAL SCIENCES Mannuthy - Thrissur, 2000-08-26) SETHUMADHAVAN., T. P.; . Subhadhra, M.RStudy was a content analysis of animal husbandry information in farm feature pages of four Malayalam dailies, namely Malayala Manorama, Mathrubhoomi, Desabhimani and Deepika, for the period January to December 1999. Variables studied were space provided to different categories of animal husbandry news, modes of presentation, frequency of occurrence of news, seasonality, readability, relevancy and accuracy. Research findings revealed that the studied dailies provided less than one fourth space of farm feature pages for publishing animal husbandry information. Large animal category got more than 50 per cent coverage with three-fourth space occupied by articles on cows. Poultry articles occupied one-fourth space of animal husbandry information of farm feature pages. Where as small animals and pet animals occupied 17 per cent and seven per cent space respectively. News articles occupied maximum column length in all dailies studied. Frequency of occurrence of news articles, illustrations and question answers were found to be more when compared to other modes of presentation. Seasonality studies revealed that more than half the number of dairy articles and one eighth of poultry articles were seasonal. Average readability of dairy articles according to Fog index was 5.45 with more reading easiness. More than 50 per cent of dairy articles were found to be relevant. Just above two-third of scientific messages of dairy articles were accurate, whereas accuracy of general articles were found to be nearly 50 per cent.