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20171
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Subject: Agricultural Economics × Author: KAYASTHA, RATIKA × Thesis Type: M.Sc ×
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    ThesisItemOpen Access
    ECONOMICS OF PRODUCTION AND MARKETING OF LITCHI (Litchi chinensis) IN KANGRA DISTRICT OF HIMACHAL PRADESH
    (UHF,NAUNI, 2017-08) KAYASTHA, RATIKA; SHARMA, RAVINDER
    ABSTRACT In the present study entitled “Economics of Production and Marketing of Litchi (Litchi chinensis) in Kangra district of Himachal Pradesh’’ multistage random sampling technique was used for the selection of the sampled households from three blocks of Kangra district. Sample of 60 households was drawn randomly and by using cube root cumulative frequency method the sample was classified into two groups’ viz. Group-I and Group-II. The economic analysis revealed that initial cost of investment on litchi plantation was estimated Rs. 32157.43 per hundred plants. The litchi cultivation was profitable and earned an internal rate of return of 19.14 per cent with a benefit-cost ratio of 1.69 and net present value of Rs. 48089.56 per hundred plants. Sensitivity analysis of litchi plantation showed that up to 15 per cent changes in costs or returns, internal rate of litchi crop remained higher than the prevailing bank rates for long deposits, which clearly shows that the risks and uncertainties associated with price and costs are minimum in litchi crop. Therefore, it is suggested that litchi cultivation should be encouraged among the orchardists in the foot hills of Himachal Pradesh. Three main marketing channels were found prevalent in the study area for the marketing of litchi crop. Amongst these channel-C (Producer Pre-harvest contractor Wholesaler Retailer Consumer) was found to be the most preferred channel as 50.28 per cent of the produce was traded through this marketing channel. Shortage of labour, high wage rate and non-availability of labour at peak operation time were major production problems faced by the farmers. Marketing problems included higher commission, lack of bargaining power, delay in payments, large number of intermediaries, lack of transport facilities and lack of remunerative price. Problem of non-availability of labour at peak operation time was found maximum in Group-II (57.69%) which differs significantly from all other problems.