Performance of Custom Hiring Services through Cooperative Agricultural Service Societies in Ludhiana District
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Date
2018
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Punjab Agricultural University, Ludhiana
Abstract
The present study entitled “Performance of custom hiring services through Cooperative Agricultural Service Societies in Ludhiana district” was undertaken to study the performance of custom hiring services through Cooperative Agricultural Service Societies, satisfaction level of farmers availing the services, the problems faced by the farmers in availing the services and their suggestions thereof. A sample of 5 Cooperative Agricultural Service Societies from Ludhiana district providing custom hiring services to the farmers were selected. A sample of 150 farmers who were availing the custom hiring services from these Cooperative Agricultural Service Societies was selected. It was observed from the study that Majority of the farmers were in the age group of 44 to 62 years, had educational level up to matric and medium to semi-medium operational landholding. Majority of the farmers had low to medium mass media exposure. Maximum number of farmers acquired information regarding custom hiring services from the officials of Cooperative Agricultural Service Societies. It was found that among all the 5 Cooperative Agricultural Service Societies 3 societies had high performance while one had average and one had low performance. Majority of the respondents had a high level of satisfaction regarding the custom hiring services (CHS). Regarding problems faced by the farmers while availing the CHS, non-availability of machines was a major problem cited by the farmers and nearly half of the farmers suggested that machines with high demand should be more in number.
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