A study of awareness, use and evaluation of agri-portals in Punjab
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Date
2015
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Punjab Agricultural University, Ludhiana
Abstract
Agri-portals are emerging as a useful source of information for farmers. Present study was undertaken to explore the awareness and use of agri-portals in Punjab as well as to evaluate them. Ten agri-portals were selected from internet using online search. Data from 150 respondents was collected using a pre-structured questionnaire. Results reveal that the majority of farmers were using agri-portals for accessing information and services related to agriculture and allied activities. Majority of the respondents were using smart phones for accessing these portals and had started assessing the portals in the recent past only. Results indicate that there was significant positive correlation between usefulness of agri-portals and experience-sharing. Significant positive correlation was also found between duration of use and experience-sharing about agri-portals. Significant negative correlation was observed between reliance on agri-portals and age. With increasing penetration of internet, the use of agri-portals by farmers is likely to increase in future.
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