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Acharya N G Ranga Agricultural University, Guntur

The Andhra Pradesh Agricultural University (APAU) was established on 12th June 1964 at Hyderabad. The University was formally inaugurated on 20th March 1965 by Late Shri. Lal Bahadur Shastri, the then Hon`ble Prime Minister of India. Another significant milestone was the inauguration of the building programme of the university by Late Smt. Indira Gandhi,the then Hon`ble Prime Minister of India on 23rd June 1966. The University was renamed as Acharya N. G. Ranga Agricultural University on 7th November 1996 in honour and memory of an outstanding parliamentarian Acharya Nayukulu Gogineni Ranga, who rendered remarkable selfless service for the cause of farmers and is regarded as an outstanding educationist, kisan leader and freedom fighter. HISTORICAL MILESTONE Acharya N. G. Ranga Agricultural University (ANGRAU) was established under the name of Andhra Pradesh Agricultural University (APAU) on the 12th of June 1964 through the APAU Act 1963. Later, it was renamed as Acharya N. G. Ranga Agricultural University on the 7th of November, 1996 in honour and memory of the noted Parliamentarian and Kisan Leader, Acharya N. G. Ranga. At the verge of completion of Golden Jubilee Year of the ANGRAU, it has given birth to a new State Agricultural University namely Prof. Jayashankar Telangana State Agricultural University with the bifurcation of the state of Andhra Pradesh as per the Andhra Pradesh Reorganization Act 2014. The ANGRAU at LAM, Guntur is serving the students and the farmers of 13 districts of new State of Andhra Pradesh with renewed interest and dedication. Genesis of ANGRAU in service of the farmers 1926: The Royal Commission emphasized the need for a strong research base for agricultural development in the country... 1949: The Radhakrishnan Commission (1949) on University Education led to the establishment of Rural Universities for the overall development of agriculture and rural life in the country... 1955: First Joint Indo-American Team studied the status and future needs of agricultural education in the country... 1960: Second Joint Indo-American Team (1960) headed by Dr. M. S. Randhawa, the then Vice-President of Indian Council of Agricultural Research recommended specifically the establishment of Farm Universities and spelt out the basic objectives of these Universities as Institutional Autonomy, inclusion of Agriculture, Veterinary / Animal Husbandry and Home Science, Integration of Teaching, Research and Extension... 1963: The Andhra Pradesh Agricultural University (APAU) Act enacted... June 12th 1964: Andhra Pradesh Agricultural University (APAU) was established at Hyderabad with Shri. O. Pulla Reddi, I.C.S. (Retired) was the first founder Vice-Chancellor of the University... June 1964: Re-affilitation of Colleges of Agriculture and Veterinary Science, Hyderabad (estt. in 1961, affiliated to Osmania University), Agricultural College, Bapatla (estt. in 1945, affiliated to Andhra University), Sri Venkateswara Agricultural College, Tirupati and Andhra Veterinary College, Tirupati (estt. in 1961, affiliated to Sri Venkateswara University)... 20th March 1965: Formal inauguration of APAU by Late Shri. Lal Bahadur Shastri, the then Hon`ble Prime Minister of India... 1964-66: The report of the Second National Education Commission headed by Dr. D.S. Kothari, Chairman of the University Grants Commission stressed the need for establishing at least one Agricultural University in each Indian State... 23, June 1966: Inauguration of the Administrative building of the university by Late Smt. Indira Gandhi, the then Hon`ble Prime Minister of India... July, 1966: Transfer of 41 Agricultural Research Stations, functioning under the Department of Agriculture... May, 1967: Transfer of Four Research Stations of the Animal Husbandry Department... 7th November 1996: Renaming of University as Acharya N. G. Ranga Agricultural University in honour and memory of an outstanding parliamentarian Acharya Nayukulu Gogineni Ranga... 15th July 2005: Establishment of Sri Venkateswara Veterinary University (SVVU) bifurcating ANGRAU by Act 18 of 2005... 26th June 2007: Establishment of Andhra Pradesh Horticultural University (APHU) bifurcating ANGRAU by the Act 30 of 2007... 2nd June 2014 As per the Andhra Pradesh Reorganization Act 2014, ANGRAU is now... serving the students and the farmers of 13 districts of new State of Andhra Pradesh with renewed interest and dedication...

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Subject: Agricultural Business Management × Author: CHANDRA SEKHAR RAO, A × End date: 2016 × Start date: 2010 × Type: Thesis × Thesis Type: M.Sc ×
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    ThesisItemOpen Access
    A STUDY ON BUYING BEHAVIOR OF FARMERS FOR INDOFIL PRODUCTS IN KRISHNA DISTRICT OF ANDHRA PRADESH
    (ACHARYA N.G. RANGA AGRICULTURAL UNIVERSITY, GUNTUR, 2015) CHANDRA SEKHAR RAO, A; PRBHAVATHI, Y
    The present study entitled “A study on buying behaviour of farmers for Indofil products in Krishna district of Andhra Pradesh” was intend to study consumption pattern of pesticides in Krishna district, factors influencing the farmers buying behaviour of Indofil products, dealer perception for promoting Indofil products and marketing constrains of Indofil products. The sample was selected using a multistage random sampling technique. Krishna district of Andhra Pradesh was purposively selected to study buying behaviour of farmers for Indofil products. Top 10 mandals having the highest consumption of Indofil products in Krishna district of Andhra Pradesh was collected and top two mandals were selected for the study from the selected mandala top two mandals were selected for the study. Four villages were selected and 15 respondents from each village was selected randomly. Thus the size of the total sample respondents was 60. Total dealers exist in the Krishna district were around 400, 50 dealers buying and selling Indofil products were randomly selected for the study. The collection of data was tabulated SPSS program version 13.0. Data collected was analyzed using chi-square test, percentage analysis and compound annual growth rate (CAGR) was computed for secondary data. XI The compound annual growth rate of pesticide consumption in the state of Andhra Pradesh for a period of fourteen years (2000-01 to 2013-14) was 2.48. The compound annual growth rate of pesticide consumption in the Krishna district of Andhra Pradesh for a period of fifteen years (1999-00 to 2014-15) was 5.48. 13.3 percent of the farmers were under the age group of below 35 years, 71.7 percent in the 36-55 years range and 15 percent were under the age group of 55 years above. 91.7 percent were aware of Indofil company products and 8.3 percent of respondents were unaware and not heard about the company. 26.7 percent of the farmers were using Indofil company product in past and present, 66.7 percent have sometimes used the company products. 5 percent of them were using rarely and 1.7 percent of the respondents never used the Indofil company products. 20 percent of the farmers pay cash while buying pesticides, 30 percent of the farmers buy pesticides on credit basis and 50 percent of the farmers buy sometimes in credit and credit and cash as per the understanding between farmers and dealers. 26 percent of the dealers were rarely ask for a particular pesticide product, 68 percent of the farmers sometimes insist for particular pesticide and 6 percent of the farmers always insist for the particular pesticide. 22 percent of the farmers rarely ask for Indofil products, 72 percent of the farmers sometimes ask for Indofil products and 6 percent of the farmers particularly ask for Indofil products. 18 percent of the farmers never ask for local products, 12 percent of the farmers rarely ask, 42 percent sometimes ask and 28 percent always ask for the local products. 14 percent of the farmers ask rarely about the product that are advertised, 66 percent of the farmers ask sometimes and 6 percent of the farmers always ask for the product that are advertised. 24 percent of dealers have low perception for Indofil products, 70 percent of the farmers were having moderate perception and 6 percent having high perception about Indofil products. Price of the Indofil product was major constraint followed by dealer’s response, availability, packing in desired quantity, timely availability and packing product.