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Chaudhary Charan Singh Haryana Agricultural University, Hisar

Chaudhary Charan Singh Haryana Agricultural University popularly known as HAU, is one of Asia's biggest agricultural universities, located at Hisar in the Indian state of Haryana. It is named after India's seventh Prime Minister, Chaudhary Charan Singh. It is a leader in agricultural research in India and contributed significantly to Green Revolution and White Revolution in India in the 1960s and 70s. It has a very large campus and has several research centres throughout the state. It won the Indian Council of Agricultural Research's Award for the Best Institute in 1997. HAU was initially a campus of Punjab Agricultural University, Ludhiana. After the formation of Haryana in 1966, it became an autonomous institution on February 2, 1970 through a Presidential Ordinance, later ratified as Haryana and Punjab Agricultural Universities Act, 1970, passed by the Lok Sabha on March 29, 1970. A. L. Fletcher, the first Vice-Chancellor of the university, was instrumental in its initial growth.

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Subject: Textile and Apparel Designing × Author: Ruhil, Anita × End date: 2014 × Start date: 2010 × Type: Thesis ×
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    ThesisItemOpen Access
    Theme based designing for home furnishings
    (CCSHAU, 2014) Ruhil, Anita; Yadav, Nirmal
    The present study was conducted on Theme based designing for home furnishings in the department of Textile and Apparel Designing, I.C college of Home Science, CCS Haryana Agricultural University, Hisar and two cities of Haryana state that is Hisar and Gurgaon were purposively selected. To study the preferences for home furnishings, theme based design line and to get opinion regarding developed products, 100 consumers, 50 experts and 50 consumers as well as 30 experts and 60 consumers were selected to meet out the objectives of the study. Hundred per cent consumers used curtains, cushion covers, pillow covers, bed sheet and towel as home furnishing products. Study revealed that festival, marriage and renovation was the most preferred time for purchasing, friends and relatives home was most informative source regarding product selection, current trend cost and design parameters influenced the purchase of home furnishings as well as retailers followed by shopping malls were most preferred shopping resource by majority of the respondents who also look out for branded product quality. Regarding theme based home furnishings majority of the respondents had no idea. The preferred area for theme based home furnishings were drawing cum lounge area followed by lounge area and drawing room because family members generally relax, socialize in this area and use it for leisure and informal entertainment. Ten theme based design line were created for home furnishings by using different designing software’s in 2D and 3D rendering in virtual design drawing cum lounge area. Themes include Black & white (accented neutral color scheme), contemporary with polka dots, Floral, Natural botanical, Ocean, Silhouette, Sunrise, Traditional, Tribal and Zodiac. On the basis of visualization and to get the desired effect of the theme, different designing techniques like printing, painting, embroidery stitches, embellishment materials and constructional features, were worked out with the experts. Study revealed, the most preferred themes according to consumers and experts were Black & white (accented neutral color scheme) and Floral, which were found eye catching, suitable to home furnishings, have market potential as well as create ambience. The required set of selected home furnishing articles included door curtains (4 pieces), window curtains (3 pieces), window net curtains (2 pieces), cushion covers (10 pieces), carpet, partition curtains (2 pieces), partition net curtains (2 pieces), diwan sheet (1 piece), and bolster covers (2 pieces) . Total 26 numbers of samples were prepared from technical persons. The total cost of whole set of products was calculated which included cost of the fabrics used, dyes, stitching charges, embellishment materials used and screen printing charges. Rs. 5275 for Black and white (accented neutral color scheme) theme Rs. 5720 for floral theme was found appropriate cost by the respondents. Design catalogue was prepared. Fabrics used to prepare samples were found highly suitable. Designing techniques used were found to be as per the design line. Symbolic acceptability of the respondents regarding developed theme based products on various parameters was found acceptable. Appeal of the Black and white theme was perceived attractive and floral theme was perceived eye catchy by most of the respondents. Thus study revealed that theme based home furnishing products is one of the emerging field with huge market potential in the textile industry as most of the consumers were ready to buy the whole set of developed products.