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  • ThesisItemOpen Access
    MANAGEMENT OF SELF-HELP GROUPS (SHGs) AND MARKETING OF THEIR PRODUCTS IN SOUTH TRIPURA DISTRICT
    (2023) Choudhury, Babita Mog; Talukdar, Udeshna
    A Self-help group is an organized together for a common goal. Generally, a Self-Help Group consists of 10 to 20 women. The women save some amount that they can afford. It is small amount ranging from Rs. 10 to 200 per month. A monthly meeting is organized, where apart from disbursal & repayment of loan, formal and informal discussions are held. on many social issues also. Women share their experiences in these groups. Their main objective is to work towards achieving common economic outputs. These groups are voluntary in nature and they function for getting mutual benefits. The self-help group members work collectively for the purposes of financial independence, generating regular income, and for tackling the problems of unemployment. The origin of self-help group can be traced from Grameen bank of Bangladesh, which was founded by Muhammad Yunus. SHGs were started and formed in 1975. In India NABARD initiated in 1986-1987. The present study was on Management of Self-Help Groups and marketing of their product in South Tripura District. Total number of SHGs formed in India so far accounts to 4,84,74,416 and in Tripura total number of SHGs formed accounts to 4,6017. The study examined information obtained from the survey conducted in the South Tripura district using random sampling on 4 Self-Help Groups. Among various districts of Tripura, the South district has the maximum number of SHGs. The findings of the study revealed that performance of SHGs is proved to be good in terms of production. The major problem faced by the members of Self-Help groups was male domination in the market, absence of promotion & marketing of their products, lack of trained manpower & permanent market area and lack of capital. Based on the results, one may suggest that the Govt. of Tripura should promote the products of SHGs. Educational institutions and voluntary organizations should come forward in educating women SHG members to improve their managerial ability and to remove their ignorance and creating awareness.