Aski S.G.Sangam Vaishnavi2024-08-252024-08-252018-07https://krishikosh.egranth.ac.in/handle/1/5810213704The study was conducted in 2017-18 in Vijayapur district of Karnataka with sample of 150 farmers. Random sampling procedure was used and data was collected with help of structured interview schedule. Socio-economic profile of respondents revealed that, nearly half (52.67%) were middle aged and were educated up to primary school (25.33%). Majority (63.34%) had high annual income, nuclear family type (54.67%), medium land holding (28.67%), high farming experience (61.34%), and low extension contact (43.33%). Nearly half (47.33%) of respondents had medium extension participation, medium mass media exposure (44.00%), medium social participation (52.67%), medium decision making ability (68.00%), medium innovativeness (59.33%) and medium cosmopoliteness (42.67%). Findings revealed that 48.67 per cent of respondents belonged to medium adoption category, whereas 30.00 per cent and 21.33 per cent belonged to low and high adoption categories. It was found that nearly 41.33 per cent of respondents belonged medium level of information source utilization category. Majority (74.67%) needed market information, 58.67 per cent regularly contacted friends and neighbours. Majority (91.30%) evaluated information after discussion with neighbours and friends, 85.33 per cent preserved information by memorizing. Two-fifth (40.00%) had medium Information source users’ satisfaction. The variables extension contact, extension participation, mass media exposure and innovativeness showed positively significant relationship with adoption levels at 0.05 level of probability and education showed positive significance at 0.01 level. Whereas, age showed negative relationship at 0.01 level of probability. It was seen that cent per cent faced the constraint of fluctuations in market prices, followed by scarcity and high cost of labour (86.67%). Whereas Cent per cent suggested that market price should be high, followed by timely input availability at cheaper rate (73.33%).EnglishThesis