Dr. Sanjiv KumarUpadhyay, Keyur Yogeshbhai2017-02-162017-02-162014http://krishikosh.egranth.ac.in/handle/1/5810001233With the growing awareness of natural and organic farming practices and the various health benefits availing from them, the buying patterns of consumers have found to be shifting towards natural and organic foods. The study entitled, ”Study of Natural and Organic Food Market In Delhi NCR Region” is aimed at investigating the factors affecting the Natural and Organic food market in Delhi and NCR region. The study has been carried out in line of the objectives like awareness level of Natural and Organic foods, factors affecting the purchase decision of consumers for Natural and Organic food, consumer perception about Natural and Organic foods, the number of distribution channels for sales of Natural and Organic foods and the factors affecting retailers for sales of Natural and Organic are studied.eneconomics, biological phenomena, resins, productivity, technological changes, exhibitions, developmental stages, marketing, biological development, selectionmarketingThesis