Mr. T. S. ShibinVADIWALA, JINITA PRASHANTKUMAR2017-02-162017-02-162014http://krishikosh.egranth.ac.in/handle/1/5810001237The study entitled “A study on consumer buying behaviour of Ramdev Achar Masala in Ahmedabad city and Ramdev's Distribution channel satisfaction in eastern region of Ahmedabad city” is carried out to know consumer buying behaviour for Ramdev Achar Masala and find out factors influencing to buy ii Ramdev Achar Masala in Ahmedabad City. Another objective of study is to find distribution channel satisfaction level for Ramdev Food Products Pvt. Ltd. in eastern region of Ahmedabad city and also find out its core competitors and their factors influencing against Ramdev Food Products. The study has been undertaken by doing primary survey where sampling method is non-probability.eneconomics, biological phenomena, resins, productivity, technological changes, exhibitions, developmental stages, marketing, biological development, selectionmarketingThesis