Dr. Y. C. ZalaRAVI SHANKAR2017-04-182017-04-182012http://krishikosh.egranth.ac.in/handle/1/5810009723The present investigation was undertaken with a view to study the market structure, farmers’ buying behaviours, effect of dealers’ margin on sales and problems faced by the farmers and dealers in marketing of cotton seed in middle Gujarat. A multi-stage sampling design was applied for the study and 120 cotton growers (26 marginal, 19 small, 30 medium and 45 large) spread over 12 villages of six talukas, covering three districts of middle Gujarat were selected for agriculture year 2011-12. Also, 30 dealers from the three selected districts were chosen on cross sectional basis. The major methods employed for the analysis were Lorenz coefficient of inequality technique, Bain’s classification for market structure, linear multiple regression models and Garrett ranking technique. The study revealed that Lorenz coefficient of inequalityenAgricultural Economics, AnalysisAnalysisThesis