Verma, VandanaSangeeta Rani2021-12-032021-12-032021-09https://krishikosh.egranth.ac.in/handle/1/5810178544The present study was conducted to find out the economic viability and acceptability of handicraft enterprise among youth. A list of handicraft item was given to 50 youths and rank was given on the basis of appropriateness of handicrafts. Economic viability of selected handicraft was calculated with the help of information obtained from different entrepreneur units. For assessing the acceptability of economically viable handicraft enterprise among youth, Hisar district of Haryana was selected randomly. Fifty respondents from Home Science College were selected randomly for training on economically viable handicrafts. Various socio- personal, economic, psychological and communication variables constituted the independent variables and cost of production, average cost and return, benefit-cost ratio and break-even point constituted the dependent variables. Data were collected with the help of pre- tested structured interview schedule. The inferences were drawn on the basis of frequency, percentage, and weighted mean score. The study revealed that selected handicraft income generation enterprise came to be economically viable since ‘benefit cost ratio’ and ‘percent profit’ was found to be significant. The study further revealed that majority of the respondents belong to age group 24 to 27 years, were post- graduate, from general caste, were unmarried, had nuclear small sized family with medium family educational status, were having high media ownership and use. Majority of respondents had annual income more than Rs. 5 lacs with medium land holding, from service as main occupation. Majority of respondents had medium motivation with high risk preference and had medium change proneness. Majority of respondents obtain information regarding economically viable handicraft from their teachers, family members, friends and demonstrations. Processing and evaluation of information was done by discussing it with family members, friends/neighbours. Majority of the respondents found timely and appropriate subject matter, less satisfied about quality of trainer and were less satisfied with provision of practice and demonstration facilities in online training whereas in offline training, respondents were highly satisfied about subject matter, quality of trainer and with demonstrations and provision of practice. Selected handicrafts were perceived as simple, triable and relative advantageous by the most of the respondents. Offline training was more effective than the online training as most of the respondents were ready to adopt handicraft as income generation enterprise. Overall acceptability for economically viable handicraft was high to medium.EnglishThesis