Naik, A.D.Kavya V.H.2021-09-262021-09-262016-06https://krishikosh.egranth.ac.in/handle/1/5810176292The objective of the study was to analyse the production and marketing management of coffee based cropping systems in Kodagu district of Karnataka. A multi-stage random sampling procedure was adopted in selection of the sample coffee planters. The data was collected from 40 farmers and 80 middlemen involved in marketing of coffee and its associate crops. The collected data was analysed by Tabular analysis and Garrett ranking techniques. The study revealed that Karnataka state was found to be significant and has positive growth rate in area (0.99 %), production (1.74 %) and productivity (0.93 %). The establishment and maintenance cost of coffee per hectare was found to be Rs. 9,23,116.55 and Rs.1,07,217.10 in the cropping system-I (coffee + pepper) and Rs. 9,76,801.50 and Rs.1,08,461.00 for cropping system-II (coffee + cardamom) respectively. The total and net returns were Rs. 3,60,639.00 and Rs.2,57,972 for cropping system-I and Rs.2,53,177.00 and Rs.1,50,579.00 for cropping system-II respectively. Producers share in consumer’s rupee was high in channel-II (74.74%) in coffee, channel-II (94.31 %) in pepper and channel-II (90.17 %) in cardamom. Financial analysis of the study depicted that at the discount rate of 12 per cent, the coffee enterprises has NPV (Rs.7,76,230.56 and Rs. 7,75,936.98), BCR (3.51 % and 2.46 %), PBP (11.1 and 15.5 years) and IRR (27 % and 17 %) for cropping systems-I and II, respectively. Weather extremity, non-availability of skilled labour, high fluctuation of prices and lower price were the core problems faced by the coffee and its associative crop growers. Adoption of recommended cultivation practices, provision of adequate credit facilities and practice of cropping system-I over the cropping system-II helps to amplify the farm income and productivity of coffee growers.EnglishThesis