C. R. BharodiaRATHVA RAHULKUMAR RAJESHBHAI2021-07-122021-07-122019-08https://krishikosh.egranth.ac.in/handle/1/5810170391The study on “Market potential and satisfaction level of farmers for water soluble fertilizers in Vadodara district of Gujarat” was undertaken to assess market potential, satisfaction level, resource use efficiency and brand wise use of water soluble fertilizers. For the study convenience sampling method was used. Total 120 sample farmers were selected for the study. Socio-economic profile of farmers, satisfaction level of farmers and brand wise use of water soluble fertilizers were accessed by using tabular method, percentage analysis and graphical methods were used to obtain the result. Resource use efficiency accessed by using Cobb- Douglas production function. The result revealed that the majority (54.17 per cent) of the farmers was middle to old age group, having medium land holding and majority of the farmers had medium size of family and secondary level of education. Majority of the farmers were use the bore-well as a source of irrigation. Majority of the farmers were highly dissatisfied with price of water soluble fertilizers and highly satisfied with the brand image, quality, availability and size of the packaging of water soluble fertilizers. Market potential of the water soluble fertilizers was found 748800 kg. The result of resource use efficiency of water soluble fertilizers was revealed that 65 per cent variation in the yield of okra crops by the use of water soluble fertilizers and fertilizers (X2=19:19:19) and (X3=13:00:45) had contributed to gross returns more appreciably, there is bright scope of raising income through extensive use of the water soluble fertilizers. The study indicates increasing return to scale. Overall, for optimizing the gross return and increasing the resource use efficiency there is need to increase the use of the water soluble fertilizers. Majority of the farmers was use the GSFC’s brands water soluble fertilizer in the Vadodara district.EnglishThesis