Dr R.S. PundirGadhavi, Hemaxiben Dhirubhai2016-08-262016-08-262011http://krishikosh.egranth.ac.in/handle/1/73900agri business, management, freeze dried products, snacks, new product launch strategySTUDY THE POTENTIAL OF FREEZE DRIED PRODUCTS AS SNACKS AND DESIGN NEW PRODUCT LAUNCH STRATEGY IN DOMESTIC MARKETThesis