Economic Analysis of Production and Marketing of Lemongrass in Jammu region of Jammu and Kashmir Union Territory
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Date
2022-10
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Sher-e-Kashmir University of Agricultural Sciences and Technology of Jammu
Abstract
The present investigation entitled “Economic analysis of Production and Marketing of Lemongrass in Jammu region of Jammu and Kashmir Union Territory” was conducted in Jammu region of Jammu and Kashmir during the year 2021. Reasi, Kathua and Udhampur districts were selected purposively as only these districts cultivated lemongrass. All the farmers cultivating lemongrass were selected for the study. Primary data on socio- economic profile, cost and returns, cost of establishment of processing unit and cost involved in processing of lemongrass, marketing of lemongrass and problem faced by farmers in production, processing and marketing was collected by interviewing the farmers with the help of specially structured and pre-tested schedule and by visiting farmers, Indian Institute of Integrative medicine Jammu, various markets and contacting the various intermediaries involved in the marketing of lemongrass, respectively.
The study revealed that the total cost of cultivation of lemongrass per hectare for the five year period was ₹343378.00 and ₹351714.00 in Reasi and Kathua districts, respectively whereas in Udhampur district it was ₹67974.00/ha. The total net return per hectare for the five year period was ₹659422.00 and ₹860886.00 in Reasi and Kathua districts, respectively whereas in Udhampur district the crop was in its 1st year of cultivation. The benefit cost ratio was worked out and found to be highest in 4th year in both the districts. Profitability and benefit cost ratio analysis of lemongrass oil production for the 5th year in Reasi and Kathua districts revealed that the gross revenue from lemongrass cultivated on total land was ₹3529800.00 and ₹1962000.00 with a net return of ₹2659811.00 and ₹1541042.00 in Reasi and Kathua district respectively. Pearson correlation shows all the variable was significant. The total cost required for the establishment of processing unit of capacity 5 quintals was ₹875000.00 and the total cost of processing of lemongrass per hectare for the five year was ₹64600.00 and ₹65300.00in Reasi and Kathua districts, respectively. Three marketing channels were identified in Jammu region mainly, Producer - Consumer, Producer - Wholesaler - Retailer - Consumer and Producer - Retailer/Local dealer - Consumer. The per kg marketing cost was found to be highest in channel II both in Reasi (₹60.00) and Kathua districts (₹42.00). The marketing cost per 50 ml was highest in channel II (₹43.00) in Reasi district. The per kg net price received by produer was highest (₹1790.00) each in channel II and III, respectively in Reasi district and channel II in Kathua district. The net price received per 50 ml of oil by producer was about ₹228.00 in channel I. Channel I was efficient in marketing in all the districts with marketing efficiency of 50.42 and 10.36 for one kg and 50 ml in Reasi district, respectively and marketing efficiency was 53.54 in Kathua district. The major problems faced by farmers in production, processing and marketing were lack of financial resources, lack of technical knowledge, irrigation facilities, lack of availabilty of processing unit, lack of knowledge about appropriate stage of harvesting, lack of knowledge of running distillation unit, prevalence of low prices in local and distant markets, lack of market information and high transportation cost.
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Preferred for your work: Singh, K. 2022. Economic Analysis of Production and Marketing of Lemongrass in Jammu region of Jammu and Kashmir Union Territory.