ADAPTATION OF TRADITIONAL MANDANA DESIGNS OF RAJASTHAN FOR DEVELOPING RAJPUTI POSHAAK
Loading...
Date
2018
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
MPUAT, Udaipur
Abstract
Adaptation of traditional Mandana designs of Rajasthan for developing
Rajputi Poshaak.
Rajputi Poshaak is a stunning and lively dress. The richness and diversity of Rajputi
culture and heritage is reflected in this amazingly beautiful attire. The dress consists
of four garments which together sum up as ‘Poshaak’; these are ‘Kanchali’, ‘Kurti’,
‘Ghagra’ and ‘Odhani’. Mandanas are drawn both in Madhya Pradesh and Rajasthan.
In Rajasthan they are drawn both on the floor and on the wall, whereas in Madhya
Pradesh they are mostly drawn on the floor. Mandana derives from the
word mandna which means ornamentation or decoration. Mandanas are drawn by
women using kharia (chalk solution) and geru (red ochre). Block Printing is an
ancient craft from of Rajasthan that is being practiced since time immemorial. There
are two types of block printing famous in the states of Gujarat and Rajasthan namely-
Sanganeri and Bagru. Bagru prints are done on black and red background where as
Sanganeri is done on white background. The study was undertaken with the objective
documentation and adaptation of Mandana design for developing Rajputi Poshaak and
to design and develop Rajputi Poshaak using adapted mandana motif through block
printing technique and to assess the acceptability and marketability of developed
Rajputi Poshaak. The study was carried out in Udaipur City. Mandana motifs were
collected and rating scale were developed to select 15 motifs for Rajputi Poshaak
design, further the selected fifteen motifs were used to develop 10 Rajputi Poshaak
placements and then the best five placements were selected for development of
Mandana block printed Rajputi Poshaaks. For placement of Mandana motif on Rajputi
Poshaak wooden block were developed. A five point rating scale and a questionnaire
were given to 30 respondents (market personnels) to find out the acceptability and
marketability of the Mandana block printed Rajputi Poshaak. Finding of the study
revealed that developed products were highly appreciated by all the respondents. The
most preferred Rajputi Poshaak was RP5 with first rank. Acceptability range of all the
products ranged from 80.5 per cent to more than 95 per cent. Cost of all products
ranged between Rs. 1305 to Rs. 2125. Marketability results revealed that development
of Rajputi Poshaak through block printing using Mandana motif can be sold as
handicrafts. Thus, it can be concluded that developed Rajputi Poshaak, being inspired
from traditional folk art of Mandana painting were found totally fresh and unique by
the respondents and consumers.
Description
ADAPTATION TRADITIONAL MANDANA DESIGNS RAJASTHAN DEVELOPING RAJPUTI POSHAAK
Keywords
null
Citation
Panwar, R.S. and Babel, R.