ThesisItem Open Access“FARM EQUIPMENTS UTILIZATION PATTERN AND FARMERS’ SATISFACTION LEVEL OF MINI TRACTORS IN JUNAGADH DISTRICT”(JAU,JUNAGADH) Vadhiya Nikunjkumar D.; Prof. N. M. ThakerAgriculture in India is unique in its characteristics, where over 250 different crops are cultivated in its varied agro-climatic regions, unlike 25 to 30 crops grown in many of the developed nations of the world. Agriculture is one of the most important sectors of the Indian economy contributing 14 per cent of national GDP, about 12.7 per cent of total exports and supporting two-thirds of the work force. Farm mechanization has been helpful to bring about a significant improvement in agricultural productivity. Thus, there is strong need for mechanization of agricultural operations. The timeliness of operations has assumed greater significant in obtaining optimal yields from different crops, which has been possible by way of mechanization. Hence, research study conducted to ‘Farm equipments utilization pattern and farmers’ satisfaction level of mini tractors in Junagadh district’ was undertaken with the objective of studying socio-economic characteristics, socio-economic characteristics and adoption, satisfaction level of farmers towards mini tractor, used pattern for mini tractor and its equipments and mechanization index. Multi stage sampling technique was adopted as per the objectives of the study. The statistical tools adopted for the analysis of data were tabular method, graphical method, regression model, likert scale and chi-square test. Junagadh, Visavadar, Bhesan and Manavadar these four taluka form Junagadh district were selected and 80 sample farmers were selected randomly from four taluka as 20 farmers in each taluka. In the study area it was found that highest per cent of farmers belonged to age group of 45 to 65 years and majority of farmers were illiterate. It was found that majority of farmers were large farmers and engage with one cooperative. It was found that majority of the farmers belong to very high level of income and use open well as irrigation source. Age and educational background where significant in adoption of mini tractor. It was found that many of farmers use M.B. plough, rotavetor, cultivator, intercultural operation and transport; farmers not use thresher and irrigation system by tractor. Most of farmers are using different equipment in the district and farmers are satisfy with use of mini tractor. Irrigation mechanization index is highest mechanization index in district it found 88.33 per cent. According to the study lowest mechanization index was found of fertilizer application and threshing. ThesisItem Open AccessWEATHER BASED PEST FOREWARNING AND MARKETING ISSUES IN MANGO CROP(jau,junagadh, 2017-09) Vachhani Ajit Narottambhai.; Prof. Kalpesh KumarKey words: Multiple regression, likart scale, Factors analysis, Garrett ranking technique The present study entitled “Weather Based Pest Forewarning and Marketing Issues in Mango Crop”was under taken with the objectives of studying the socio economic profile of mango growers,Develop the weather based forewarning models for pest in mango crop. Satisfaction level towards excel crop care insecticide. Marketing problems faced by mango growers. Constraints faced by dealers in selling the excel crop care products. And 100 farmers, 50 dealers were selected for the study purpose. The tabular and graphical method, multiple regression analysis, likart scale, factor analysis and Garrett ranking technique were used for the analysis. The population build-up of the mango hopper was significantly correlated negatively with minimum temperature as well as morning and evening relative humidity. Sun shine hours was significantly correlated positively with population build-up of mango hopper whereas none of the factors showed a significant effect on population build-up of mango hopper during the year 2000, 2001 and 2002.In case of satisfaction level of farmers with excel crop care products, the majority of the farmers (54 per cent) were not satisfied with the price of the excel crop care products followed by with the packaging of the excel crop care products. This calls for company’s decision to reduce the price of the product and to take necessary action to improve the packaging of this product. The marketing problem of mango growers identified new names which influence infrastructure facilities, accessibility, marketing and financial, government aid, borrowed capital and more assistance,it is observed that all the six factors jointly explained 67.45 per cent of the variance.Risky investment (high price) was ranked first based on the response of dealers in the survey. This means high price is prohibiting the company from making more sales because of competitive companies who offer their products for sale pat lower price. ThesisItem Open Access“ESTIMATION OF MARKET POTENTIAL AND THEIR STRATEGIES OF ‘AZATOP’ IN BARODA DISTRICT” 2470(jau,junagadh, 2017-09) Parmar Ketul F.; Prof. Kalpesh KumarKey words: Bio pesticides, Market potential, Market strategies, Azatop, Trust rize, Trust up. Bio pesticide stands for biological pesticide which made from organic material without any synthetic substances (free from chemical substances). Most of the organic materials that are used to make bio-pesticide are got from the plants. Furthermore, it is very easy for us to make bio-pesticide, even for someone that does not deal in agriculture field. The research is on Estimation of market potential and their strategies of ‘Azatop’ in Baroda district was undertaken objectives of the study compare the market situation of ‘Azatop’ with other neem based production, estimate the market potential of India farm care private limited products in Baroda district, formulate the marketing strategies for launching the Neem (Azadirachta indica) product in Gujarat state, identify the factors discriminant of users and non-users of bio pesticide. The statistical tools adopted for the analysis of data were tabular method, graphical method, Chi-square, linear discriminate analysis, different formula for market share, market size and market potential. Total 118 respondents were contacted from that 100 farmers were select for the market strategies and 18 dealers were selected for the market potential. It was concluded that in the study area, the Azatop has very good response from the dealers and there are no major marketing problems. It has high credit facility of four months and other companies has two, three months’ facility. It has second most cost per hector as compare to other companies in study period. Overall Azatop was the second best product in this study period and area and it has nighty four percent positive response from the dealers. The market size for the Trust up and Trust rize products are 14.15 crore and 2.65 crore respectively. Market share for Trust up and Trust found 6.85 percent and 8.45 percent respectively. For Trust up and Trust rize, market potential of BACL 36.61 crore. Thus, 36.61 crore of rupees is the market potentiality in Baroda district for Trust up and Trust rise products. It was observed that general characteristics like age, education, size of land holding were calculated using chi-square and it was found that there were no significance between characteristics and Neem (Azadirachta indica) product of BACL. There were very less respondents (33%) were aware about the neem product. There were also hypothesis testing of sales promotional activities for two hypothesis and found that sales promotional activity is having significant impact on customers buying behavior. Different socio economics variables were discriminate of the bio pesticides user and non-user group. And it was found that there are four variables namely education, land holding, experience and age were discriminate in both user and non-user group. The value of Wilk’s Lambda lies from zero to one and it was indicate that there were strong group differences or the data from each group are different ThesisItem Open Access“ASSESSMENT OF MARKETING EFFICIENCY AND FINANCIAL FEASIBILITY OF GROUNDNUT OIL INDUSTRY” 2466(JAU,JUNAGADH, 2017-09) Dadhania Megha V.; Prof. H. Y. MahetaKey words: Marketing efficiency, financial feasibility, technical efficiency The present study was undertaken in Manavadar and Junagadh talukas of Junagadh district to estimate the price spread and marketing efficiency of groundnut. Primary data was collected from 100 farmers, 20 wholesalers and 5 groundnut oil manufacturing company. Four marketing channel were observed in sale of groundnut. Total consumption of groundnut was 4 per cent and marketed surplus was 96 per cent. Channel-IV (farmer – oil miller) has been found most efficient with marketing efficiency of 84.23 compared to channel-I (farmer – broker – wholesaler – oil miller), channel-II (farmer – wholesaler – oil miller) and channel-III (farmer – APMC – broker – oil miller). Groundnut oil processing unit was financial viable based on positive NPV i.e., 393.66 lakhs, having BCR was 1.85 is more than one and IRR was also found 48.70. Data Envelopment Analysis (DEA) has been used to calculate the technical efficiency measures of five groundnut oil manufacturing company. Within DEA framework, the input oriented Constant Return to Scale (CRS) model is used for the study of Decision Making Units (DMUs). Among five groundnut oil manufacturing company three company were technically efficient. ThesisItem Open Access“AWARENESS AND PURCHASE DECISION OF FARMERS ABOUT FERTILIZERS IN JUNAGADH DISTRICT” 2460(JAU,JUNAGADH, 2017-09) Bhoot Amish K.; Dr. S. M. TrivediKey words: Chi-square, Multiple regression, Factors affecting, Garrett ranking technique The present study entitled “Awareness and Purchase Decision of Farmers about Fertilizers in Junagadh District”was under taken with the objectives of studying the socio economic profile of farmers, awareness about 28:28:00 (NPK) and Sulphamax fertilizers among the farmers, identifying of factors affecting the purchase decision of farmers about fertilizers of Coromandal International Ltd.,identifying the constraints faced by farmers and dealers in relation to 28:28:00 (NPK) and Sulfamax andidentifyingpromotional activitiespreferred by farmers and dealers and 100 farmers, 20 dealers were selected for the study purpose. The tabular and graphical method, Chi-square, multiple regression analysis and Garrett ranking technique were used for the analysis. The result revealed that none of the general characteristics significantly influenced awareness of sample farmers about 28:28:00 (NPK) and Sulphamax fertilizer. Annual income, and land holding were found positive and significant and price of fertilizer were found negative and significant that affects the purchasing decision of farmers about 28:28:00 (NPK) and Sulphamax fertilizer. Main constraints faced by farmers in relation to 28:28:00 (NPK) and Sulphamax are higher price, quality of product and size of packing, while main constraints faced by dealers in relation to 28:28:00 (NPK) and Sulphamax are higher prices, lower credit facility and quality of product. The promotional activities preferred by farmers 28:28:00 (NPK) are product manual, personal contact, farmer meeting and demonstration while preferred by farmers usingSulphamax are product manual, demonstration,personal contact and farmer meeting in their respective order.Promotional activitiespreferred by dealers of 28:28:00 (NPK) and Sulphamax fertilizers preferred are personal contact, farmers meeting and television advertisement. ThesisItem Open Access“ECONOMIC ANALYSIS OF COTTON OIL WITH REFERENCE TO VINAY INDUSTRIES LTD.”2459(JAU,JUNAGADH, 2017-09) Aghera Sarojben Kantilal; Prof. C.D. LakhlaniKey words: Economic analysis, cotton oil, working capital management The Indian edible oil industry is highly fragmented with extreme variation in the consumption pattern of Indian consumers. Apart from cooking, edible oils can be used for a number of other uses and have applications in different industries. Vegetable oil consumption has increased due to rise in increasing health awareness, industrial development, growing population and increasing demand. The study was undertaken to study the economic analysis of cotton oil with reference to Vinay Industries Ltd. The primary data for processing cost of various items like raw materials, labour, storage cost etc. was collected from processing unit.The secondary data related to cotton oil sales, current assets, current liabilities, liquid assets, debtors etc.was collected through directly from the company’s annual reports.Economic analysis of groundnut oil was calculated by tabular analysis. Efficiency of working capital management practices was examined by ratio analysis, correlation and regression was also applied to test whether different accounting ratios have any significant impact on return on assets and net profit margin. Processing cost of cotton oil was Rs. 36.14 per kg.with the net return of Rs. 27.08 per kg. The benefit cost ratio observed to the 1.75 per cent. So, there was good relationship between cost and benefit and indicated benefit cost ratio show that project is viable. In the growth rate observed in quantity term was 16.26 per cent where, in value term it was 21.16 per cent. The different in growth rate was due to change in price of cotton oil.There is highly positive correlation between debtor’s turnover ratio (0.82) and inventory turnover ratio (0.75), these are statistically significant at 5 and 10 percent level in net profit margin ratio. The coefficients for two variables, inventory turnover ratio and working capital turnover ratio, were statistically significant with respect to return on assets ratio. The also coefficients for two variables, debtors turnover ratio and working capital turnover ratio, were statistically significant with respect to net profit margin ratio. ThesisItem Open AccessA STUDY ON SOCIO-ECONOMIC DIFFERENCES AND INFORMATION NEEDS OF FARMERS BY AGROWALA.COM 2457(JAU,JUNAGADH, 2017-09) Asi Sagarkumar; Prof. Jagruti D. BhattKey words: Socio-economic profile, Information needs of farmers, Information sources, Product delivery channel The Agrowala has built an application and a website for that they required to study socio-economic profile and information needs of farmers. The study was confined to Junagadh and Rajkot districts of Saurashtra region of Gujarat state. The study was carried out during the year 2017. Selection of 50 Junagadh and 50 Rajkot districts farmers was done through three stage random sampling from the study area. The data were collected by personal interview method, analyzed through various appropriate statistical tools. The z-test method was used to study the differences between socio-economic profile of Junagadh and Rajkot districts farmers. The information need of the 100 farmers was measured using three point continuums. The correlation method was used to study the correlation coefficient between independent socio-economic variables and information needs of the farmers.The data of features need to incorporate in application and use of information sources by farmers collected and presented as mean value and rank. By doing simple comparison of courier charges the cost effective product delivery channel was suggested. From the study it can be concluded that there is no significant differences between socio-economic characteristics of Junagadh and Rajkot districts farmers. The result also concluded that there is no relationship between socio-economic characteristics of farmers and their information needs except social participation of Rajkot districts farmers.The farmers expressed that the basic features like audio, messages, photos, help line and ask expertsshould be available in the application. To create awareness of ‘Agrowala’ application most effective medium is television and newspaper advertisement. The cost effective product delivery channel is found to be the India Post for product delivery. ThesisItem Open Access“AWARENESS, ADOPTION AND SATISFACTION OF FARMERS TOWARDS SPRINKLER IRRIGATION SYSTEM IN RAJKOT DISTRICT” 2451(JAU,JUNAGADH, 2017-09) Maru Chandaniben N.; Dr. S. M. TrivediKey words:Sprinkler, Farmers satisfaction, Linear Discriminate Analysis The study was undertaken forawareness, adoption and satisfaction of farmers towards sprinkler irrigation system in Rajkot district.The present study carried out with specific objectives like, tostudy the socio-economic profile of farmers, to measure awareness and adoption of farmers towards sprinkler irrigation, to identify the factors discriminating users and non-users of sprinkler irrigation system, to find out the relationship of the farmers’ satisfaction level regarding sprinkler irrigation system with their socio economic characteristics. For the study 160 farmers were randomly selected. Percentages and graphical methods were used to determine the socio economic profile of farmers. Class interval method was used to find out awareness and adoption. To identify the factors which discriminating sprinkler users and non-users in groundnut crop, multiple linear discriminant function analysis was used with the help of SPSS. To check the satisfaction level of farmers regarding sprinkler three point likert’s scales were used along with graphical methods. To trace out the relationship of the farmers’ satisfaction level with their socio economic characteristics chi square technique was used.It was discovered that most of the farmers were belonged to old and middle age group, general category and only few farmers are having higher education.Most of the farmers havinghighto very highawareness and adoptiontowards sprinkler irrigation system.Two variables i.e. age and cost of irrigation were the factors found discriminating between sprinkler users and non-users and which were significant at 1 per cent and 5 per cent respectively.Most of the farmers who have adopted SISare satisfiedwith the product price, quality, availability of SIS parts, after sales service, maintenance cost and installation cost. There was no relationship of the famers’ satisfaction level with their socio economic characteristics. ThesisItem Open Access“ECONOMIC ANALYSIS OF PIGEON PEA WITH REFERENCE TO JYOTI AGRI SEEDS” 2449(JAU,JUNAGADH, 2017-07) PethaniVaishaliben P.; Prof. C.B.BharodiaKey words:Economic analysis, pigeon pea seeds, working capital management Seed is a basic input in crop production and this input alone would increase productivity per unit area if quality is assured. Good seed contributor for increased yield to an extent of 15-20 per cent. India is second most populated country and the population is increasing, creating a huge demand of food-grains to feed the ever increasing number of mouths. The study was undertaken to study the economic analysis of pigeon pea with reference toJyotiAgri Seeds. The primary data for processing cost of various items like raw materials, labour, storage cost etc. was collected from processing unit. The secondary data related to cotton oil sales, current assets, current liabilities, liquid assets, debtors etcwas collected through directly from the company’s annual reports.Economic analysis of pigeon pea was calculated by tabular analysis. Efficiency of working capital management practices was examined by ratio analysis, correlation and regression was also applied to test whether different accounting ratios have any significant impact on return on assets and net profit margin,Garrett’s ranking technique. Processing cost of pigeon pea seeds was Rs. 2, 88,50,549 with the net return of Rs. 37,68,146. The benefit cost ratio observed to the 1.13 per cent. So, there was good relationship between cost and benefit and indicated benefit cost ratio show that project was viable. In the Growth rate observed in value term it was 26.99 per cent. The different in growth rate was due to change in price of pigeon pea seeds.There is highly positive correlation between Liquid ratio (0.56) and Working capital turnover ratio (0.51), these are statistically significant at 5 and 10 percent level in Return on assets ratioand net profit margin ratio. The coefficients for two variables, Liquid ratioand working capital turnover ratio, were statistically significant with respect to return on assets ratio. The also coefficients for two variables, Current ratio andLiquid ratio, were statistically significant with respect to net profit margin ratio.Garrett’s ranking technique was used the first and for most problem face by production is fixing price of seeds at farm level in seeds companies.