Thesis

Browse

Search Results

Now showing 1 - 9 of 19

Open Access
DEVELOPMENT OF MOBILE APP ON PIG FARMING AND ITS ASSESSMENT AMONG FIELD VETERINARIANS OF ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517502. (A.P.) INDIA, 2019-10) BHARGAV KUMAR, KALLURU; SUBRAHMANYESWARI, B (MAJOR); TRIVENI, G; ASHA LATHA, P; MURALIDHAR, M
Livestock sector has emerged as the one of the most important components of agriculture and allied areas in India. Among the various livestock species, piggery is the most potential source of meat production and more efficient feed converter after broiler. Pig farming is mostly concentrated in Northern and North-eastern parts of India as compared to Southern India. Until recently, pig farming is taken up mostly as a traditional caste occupation and also by the socio-economically weaker sections of the society which might be due to various religious taboos and beliefs. However, due to various extension and technological interventions, many inquisitive people are coming forward to take up commercial pig farming as a livelihood. Field veterinarians, the middle level extension professionals involved in the service delivery system of livestock farming community, can promote pig farming among various population sectors and aid in the development of piggery and quality production. In order to promote pig farming and also to update and refresh the knowledge of field veterinarians of SDAH a study has been planned entitled as “DEVELOPMENT OF MOBILE APP ON PIG FARMING AND ITS ASSESSMENT AMONG FIELD VETERINARIANS OF ANDHRA PRADESH” A quasi experimental and ex-post-facto research design were adopted for the present study. The present study was conducted among 91 field veterinarians working in SDAH of Andhra Pradesh were selected purposively through stratified random sampling method. The data were collected through well designed questionnaire using both electronic and printed versions and the findings were coded, tabulated, analysed and interpreted. Majority of the field veterinarians belonged to middle age and were male. Nearly half of the veterinarians were with B.V.Sc & A.H. qualification and more than three fourth of them were working as VAS. Majority of them had rural background and had school education in public schools. Nearly two third of the veterinarians had medium level of work experience. Majority of the field veterinarians didn’t undergo any training either in ICTs or Piggery. Most of the field veterinarians had membership in WhatsApp and were utilizing mobile regularly for professional communication. Majority of the field veterinarians felt that information needs on pig farming was important in all aspects. About 95.60 per cent of the veterinarians opined that breeding management, feeding management, ration formulation, project report making and marketing information were the important information needs followed by breeds (94.51%), health care & preventive measures (92.31%) and housing management (91.21%). Online android mobile application was developed covering all the areas of pig farming, on the name of PIG MASTER. Majority of the field veterinarians expressed that the developed application was with most relevant content, with very precise content, very simple to understand, having very good visual quality, was more credible, was effective in arousal of curiosity, with high information coverage about pig farming and with higher user friendliness. Majority of the field veterinarians were expressed that the developed application is with very helpful information, having high perceived utility and helpful in decision making about pig farming.
Open Access
LIVESTOCK REARING PRACTICES OF TRIBES IN WEST GODAVARI DISTRICT OF ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517502. (A.P.) INDIA, 2019-11) MOUNIKA, ALAHARI; SUBRAHMANYESWARI, B (MAJOR); TRIVENI, G; JAGADEESWARA RAO, S; SUDHAKAR, K
An ex-post-facto research design was adopted for the present study conducted in West Godavari district of Andhra Pradesh. A total of 288 tribal livestock farmers were selected randomly from 18 villages of three mandals. A structured interview schedule was used to ascertain the knowledge, adoption and constraints of recommended A.H practices. The profile of tribal livestock farmers indicated that majority (58%) of the tribal farmers were middle aged, illiterates (41.67%) and belonged to koya tribe (94.10%). Most were with nuclear type of family (85.76%) and medium family size (68.05%) upto 6 members. Nearly two third (65.62%) of the tribal farmers were engaged in agriculture + livestock rearing category and majority (98.61%) of the tribal farmers belonged to low income group. Nearly equal members of tribes had small (41.67%) and marginal (41.32%) land holdings. Among the various livestock, buffaloes were possessed by 77.58 per cent of tribal farmers in combination with other livestock like cattle, goat and sheep, whereas, 37.29 per cent were having goat in combination with buffalo, cattle and sheep. The average herd size of buffalo and cattle was found to be 4.56 and 4.11, respectively. Whereas, among goat and sheep the average flock size was found to be 17.50 and 13.40, respectively. Among the various agricultural activities, ploughing was done mostly by husband (93.51%); in sowing it was observed that wife (95.03%) was participating more, whereas, both husband and wife were equally (93.89%) involved in harvesting activity. Marketing of farm produce was performed by husband in 95.03 per cent of tribal families. Among the various livestock farming activities, wives were involved more in feeding (57.29%) and health care activities (61.11%). Milking of animals was done by husbands in nearly two third of respondent families (65.27%), marketing of milk was done mostly by wife (63.54%) and goat marketing was completely in the hands of husband (100%). Majority of the tribal farmers have inputs availability like vaccination (82.98%) and deworming (81.25%), more than one third of tribal farmers have credit facilities (37.5%). Nearly one fourth (23.95%) of tribals have livestock schemes and subsidies availability and 12.05 per cent of tribal farmers have extension and advisory services availability. Only 9.03 per cent of tribal livestock farmers have received training related to livestock farming conducted by animal husbandry department. Majority (40.27%) were purchasing livestock from relatives and friends and selling to middlemen & butchers (59.72%). About 87.96 per cent of tribal farmers were marketing milk in which majority (38.34%) were marketing through private dairy. Among various personal localite channels, majority (61.80%) of tribal farmers expressed progressive farmers as the information sources; among various sources of personal cosmopolite channels, para-veterinarians were perceived as the information sources by more than three fourth of tribal farmers (88.54%) and among the various impersonal cosmopolite sources, newspaper was available as one of the information source (77.77%) Majority (55.90%) of the tribal farmers had medium level of utilization of information from various sources. Majority (54.51%) of the tribal farmers were utilizing progressive farmers as information source among personal localite sources, majority (53.47) of tribal farmers were utilizing para-veterinarians among personal cosmopolite sources as information source and only 6.25 per cent of tribal farmers were utilizing TV as information source among impersonal cosmopolite sources. Tribal farmers were found with rich sources of indigenous traditional knowledge in livestock rearing which was transferred from generations together which need scientific validation and also with certain cultural values in livestock rearing with no scientific basis. Majority of the tribal farmers had medium level of knowledge in recommended dairy farming practices (67.67%) and goat farming practices (53.21%). Majority of the tribal farmers were with medium adoption level in recommended dairy farming practices (68.80%) and goat rearing practices (67.89%). Lack of proven male for breeding purpose was expressed as major constraint by 56.01 per cent of tribal dairy farmers, which occupied first rank among the constraints of breeding practices. High cost of concentrates was expressed as major constraint by 91.74 per cent of tribal livestock farmers, which occupied the first rank among constraints of feeding practices. Lack of idea about preventive health care practices was expressed by 77.81 per cent of farmers, which occupied first rank among the health care constraints. About 85.71 per cent of farmers expressed low level of affordability towards sheds as a major constraint, which occupied first rank among the management constraints. Lack of organized milk marketing was viewed as major constraint by majority (93.23%) of tribal dairy farmers which occupied first rank among the marketing constraints of tribal dairy farmers. Majority (98.16%) of tribal livestock farmers involved in goat rearing has expressed lack of knowledge on good yielding breeds as a major constraint, which occupied first rank among the constraints of breeding practices. Lack of knowledge about balanced feeding was perceived as major constraint in feeding practices by 100 per cent of tribal livestock farmers, which occupied first rank among feeding constraints. Majority (92.66%) of farmers expressed lack of knowledge about preventive health care practices as a major constraint, which occupied first rank among constraints of health care practices. Lack of knowledge about scientific goat rearing was perceived as a major constraint, which occupied first rank among constraints in management practices. Middle men were not providing remunerative price as expressed by 82.56 per cent of tribal farmers, which occupied first rank among constraints of marketing.
Open Access
AN ASSESSMENT OF LIVESTOCK SERVICE DELIVERY AMONG DAIRY FARMERS IN ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2017-10) DEEPTHI, G; SHARMA, G.R.K(MAJOR); HARILAL, R; SURESH, J
ABSTRACT: Ex-post-facto research design was followed in the present investigation. Andhra Pradesh state was selected for the present study covering purposively selected three districts namely; Visakhapatnam, East Godavari, and Chittoor to cover the geographical distribution. Two mandals from each district and two villages from each mandal were selected randomly amounting a total of twelve villages and from each village ten dairy farmers are selected randomly, thus a total of 120 respondents were selected for the study. The data were collected personally with the help of a well-structured, pretested interview schedule, processed, analyzed and interpreted. Majority of the respondents were middle aged, illiterates and possessed medium family size with nuclear type family system and belonged to Backward Category. Dairy farming was the main occupation, while agriculture was taken up as subsidiary occupation with marginal category of land holding. Most of the respondents had medium experience in dairy farming possessed medium sized herd with medium level income. Majority of dairy farmers have membership in one of the organizations like village panchayat, Self-Help Groups, cooperative milk society, farmer’s organization and bank. Majority of the dairy farmers are approachable to V.Ds with medium distance from service delivery institution followed by Gopalamitra centres, R.L.Us and Veterinary Hospitals. Majority of respondents were in frequent contact with V.A.S and paravets for availing livestock services followed by Private Veterinarians in often access, Educational institutes ,Dairy co-operatives, M.C.Cs and quacks in rare access and never access to NGOs and most of the dairy farmers were satisfied with the services provided by V.A.S followed by paravets. Majority of dairy farmers in the study area were provided with production services followed by curative services, extension services, preventive services and diagnostic services. The respondents were satisfied to the services provided by different service providers mostly in production services followed by extension services, preventive services, curative services and diagnostic services. Majority of the dairy farmers had opinioned that there is medium level of effectiveness in livestock service delivery. Correlation analysis carried out between independent and dependent variables indicated that from among the independent variables education ,herd size ,distance from service delivery institution and mode of livestock service delivery had found to be positively correlated with the effectiveness of livestock service delivery, while age found to be negatively correlated with effectiveness of livestock service delivery. Regression analysis revealed that, the combined effect of independent variables on effectiveness of livestock service delivery explained that independent variables like information seeking behavior, distance from service delivery institution and mode of livestock service delivery contributed to most to the variation in effectiveness of livestock service delivery. Majority of respondents opinioned that inadequate availability of medicines and other infrastructural facilities in hospitals and subsidies provided for purchase of animals were not satisfactory and distant location of veterinary hospital/ veterinary care center is the major constraint with the livestock service delivery. while majority of the dairy farmers had opinioned that more number of veterinarians may be made available to improve animal breeding service delivery, i.e., in critical cases of parturition etc. followed by animal health services may be provided at the time of emergency by the veterinarians. Supply of fodder seeds based on climatic conditions and change of work times of hospital in accordance with farming activities were some of the suggestions opinioned by the dairy farmers towards delivery of livestock services in an effective and efficient way. Ensuring veterinary institutions nearer to the farmers habitat, timely availability of veterinary officials in the institution, improving working skills of paravets and gopalamitras by regular trainings, availability of enough medicines and other infrastructure as well as steps should be taken to reach different schemes to the farmers door steps etc. are some of the strategies recommended for effective livestock service delivery among dairy farmers.
Open Access
JOB COMPETENCE AND PERFORMANCE OF WOMEN VETERINARIANS AS EXTENSION OFFICERS IN ANDHRAPRADESH - AN ANALYTICAL STUDY
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2017-12) DEEPIKA, KOYYANA; SUBRAHMANYESWARI, B(MAJOR); SHARMA, G.R.K; SURESH, J
ABSTRACT: The present study was undertaken with the main objective of assessing the "JOB COMPETENCE AND PERFORMANCE OF WOMEN VETERINARIANS AS EXTENSION OFFICERS IN ANDHRA PRADESH". Ex-post-facto research design was followed in the present investigation. A total of 120 Women Veterinary Assistant Surgeons (WVAS) working in the four zones of the state were selected through proportionate random sampling method. Thus a total of 15 WVAS from zone I, 23 WVAS from zone II, 24 WVAS from zone III and 58 WVAS from zone IV were selected to form the total sample size. The data were collected personally with the help of a questionnaire and the data were processed, analyzed and interpreted. Majority of the respondents were young aged, had an educational qualification of B.V.Sc & A.H and with a low level of experience in extension work. Most of the respondents had medium level of self reliance, work motivation, work load and accountability to clientele. Majority of the women veterinarians had access to medium level of facilities and resources in their working areas and with medium level of organizational climate and communication. On 14 villages, livestock population of 9500 and three subordinates under the area of jurisdiction and treating 950 cases per month. The WVAS mostly attended gynecological and extension trainings. Majority of the women veterinarians possessed medium level of job competence with medium level of technical knowledge, communicative ability, self development, empathy, supervision, adaptability, creativity and initiative. Majority of the WVAS possess medium level of job performance with medium knowledge of technical services and medium level of extension advisory services. Most of them also had medium levels of educational activities, planning of programmes, implementation of programmes, monitoring of programmes and evaluation of programmes in extension and advisory services (EAS) of the work they performed. Correlation analysis between independent and dependent variables revealed that accountability to clientele, work motivation, organizational climate, organizational communication and facilities & resources showed positive and significant relationship with the job competence of women veterinarians as extension officers. Accountability to clientele, self reliance, work motivation, organizational climate, organizational communication and facilities & resources were positively and significantly related with job performance of women veterinarians as extension officers. Whereas, the variable i.e. span of control was negatively and significantly related with job performance of women veterinarians as extension officers.Regression analysis revealed that all the independent variables put together explained about 22 per cent variation in the job competence of women veterinarians as extension officers. Organizational climate and communication, facilities & resources were contributed to most of the variation in the job competence of women veterinarians as extension officers. With regard to another dependent variable i.e. job performance, all the independent variables put together explained about 26 per cent of variation. Age, experience in extension work, organizational climate and communication were positively and significantly contributed to most of the variation in the job performance of women veterinarians as extension officers. Majority of the WVAS expressed constraints such as ‘inadequate knowledge on efficient and appropriate methodologies in extension activities, lack of trained village level extension workers, lack of time for extension services due to increased documentation work, lack of idea on preparation of extension information material, larger jurisdictions under control of WVAS, political interference in implementation of schemes, lack of skill based training on new farm technologies, lack of training on advances in Veterinary & Animal Husbandry Sciences, lack of support / faculty in working with other line department, lack of support from neighboring field veterinarians in organizing extension campaign, lack of inputs for preparation of client specific audio-visual aids, lack of availability of scientific literature, inadequate communication by the department with regard to advances in veterinary practices and lack of transport facility to remote areas’.
Open Access
A STUDY ON THE CAREER PREFERENCES OF UNDERGRADUATE VETERINARY STUDENTS OF ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2017-01) BHARADWAJA KRISHNA, MARELLA; SHARMA, G.R.K(MAJOR); HARILAL, R; SURESH, J
ABSTRACT: The present study was undertaken with the major objective of ascertaining the career preferences of undergraduate veterinary students of Andhra Pradesh. Ex-post-facto research design was followed in the study. List of students pursuing B.V.Sc &A.H in all the three veterinary colleges under Sri Venkateswara Veterinary University was obtained and a list of boys & girls was prepared year wise. From each year 5 boys and 5 girls were selected through simple random sampling. Thus 50 students were selected from Tirupati, Proddatur and Gannavaram colleges, respectively making a total of 150 students. The data was collected through a pre-tested and pre-structured questionnaire. Care was taken to have equal distribution of boys and girls from all the years as well as different social categories. The collected data were analyzed through latest statistical tools. Majority of the respondent’s hailed from nuclear families, urban background and possessed medium sized family. Majority of the respondents’ fathers were educated up to bachelor degree, settled in government sector with high income while mothers were illiterate and settled themselves as homemakers. Majority of the respondents had possessed medium levels of mass media exposure, achievement motivation with a OGPA of 7.00-7.99, shown less inclination to participate in co-curricular and extracurricular activities and were with an opinion that they are aware of available opportunities in animal husbandry sector with medium level of risk preference. Government veterinary doctor was ranked first by the respondents from among the career preferences followed by positions in research centres attached to veterinary colleges and research institutes, scientists in ICAR and other central research organizations, assistant professors in state veterinary/agriculture universities (SVUs/SAUs), wild life ecologist or conservation scientist, zoo veterinarian of state and central level, central government farms, quarantine units, military service [RVC, ITPB, SSB], research in private and multinational companies, banking sector, administrative services, doctors in milk plants, private practice-small animal clinics, abroad farm consultant, meat inspection officers, private practice-large animal clinics, private sector jobs, consultancy officer in food processing industry, insurance sector, extension officers in NGOs and political career (MLA/MP). It was also clearly evident that majority of the respondents preferred government sector careers followed by semi government and private sector careers respectively. Majority of the respondents had medium favourable attitude towards careers in veterinary profession followed by high and low favourable attitudes, respectively. Correlation analysis revealed that gender, year of study, social category, education and occupation of parents, parents’ income, rural urban background, achievement motivation, overall grade point average, participation in co-curricular and extracurricular activities, mass media exposure, available opportunities and risk preference had shown positive and significant relationship where as family type and family size had shown positive and non-significant relationship with career preferences of undergraduate veterinary students. Gender, year of study, social category, education and occupation of parents, parent’s income, rural urban background, achievement motivation, participation in cocurricular and extracurricular activities, mass media exposure and risk preference had shown positive and significant relationship where as family type, family size, overall grade point average and available opportunities had shown positive and non-significant relationship with attitude of undergraduate veterinary students towards careers in veterinary profession.
Open Access
A STUDY ON EFFECTIVENESS OF ANIMAL HUSBANDRY TRAINING PROGRAMMES AMONG WOMEN SELF HELP GROUPS OF CHITTOOR DISTRICT OF ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2017-01) REKHA, S; SHARMA, G.R.K(MAJOR); HARILAL, R; GANGARAJU, G
ABSTRACT: Livestock farming is one of the important activities undertaken by Women Self Help Groups (WSHGs). The present study was undertaken in Chittoor district of Andhra Pradesh to find out the effectiveness of Animal Husbandry training programmes among WSHGs. An ex-post facto research design was followed in the present study Chittoor district of Andhra Pradesh was purposively selected for carrying out the study. Since animal husbandry is a major subsidiary occupation in the district and Sri Venkateswara veterinary university had organized many training programmes among the members of women self help group to improve the knowledge as well as skills in various aspects of animal husbandry practices in turn improve their livelihoods. Two mandals under trained category and two mandals under untrained category were selected purposively, while three villages from each mandal from both trained and untrained category were selected through random sampling method and from each village 10 respondents were selected randomly, thus to from a sample size of 120 comprising 60 respondents each from trained group and untrained group. The finding depicted that, in both trained and untrained groups, majority 48.34% and 46.66% were middle aged, while most of the respondents (30% and 33.34%) were illiterates under trained and untrained groups respectively. Majority (70.01% and 25.00%) of the respondents were positive high level of socio-economic status in trained and untrained group, respectively. Majority (23.33% and 66.67%) respondents were medium level of mass media exposure in trained and untrained groups respectively. Majority (55% and 43.33% ) of the respondents had medium extension contact under trained and untrained group respectively. Majority (68.33% and 51.67%) of the respondents were medium level of achievement motivation in trained and untrained group, respectively. Majority (53.33% and 51.67%) of the respondents had medium level of knowledge under trained and untrained group respectively. Majority (60% and 48.34%) of the respondents had medium level of adoption under trained and untrained groups respectively. Respondents from trained group possessed significantly higher levels of knowledge and adoption than the respondents from untrained group. The independent variables viz., education, socio-economic status, mass media exposure, extension contact and achievement motivation had positive and significant correlation with dependent variables viz., knowledge and adoption in both the groups. Age was positive and non-significantly correlated with knowledge in trained group and negative and non-significantly correlated with knowledge in untrained group whereas negative and non significantly correlated with adoption in trained and untrained groups. About 95% of the respondents had suggested that the place of training programme would be convenient for you attend is within your village 88.34% of the respondents had suggested in increasing the duration of training programme. About 86.67% of the respondents had seeked follow up activity followed by providing transport facility to attend the training programmes by 53.34% of the respondents and 41.66% has suggested that provision boarding & lodging facilities.
Open Access
A STUDY ON UTILIZATION PATTERN OF INFORMATION AND COMMUNICATION TECHNOLOGIES (ICTs) AMONG DAIRY FARMERS IN CHITTOOR DISTRICT OF ANDHRAPRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2016-12) NARENDRANATH REDDY, J; HARILAL, R(MAJOR); SHARMA, G.R.K; GANGARAJU, G
ABSTRACT: An ex-post-facto research design followed in the present investigation for which 120 dairy farmers (who were rearing cattle and buffaloes) of Chittoor district were selected randomly to study the utilization pattern of Information and Communication Technology (ICT) among dairy farmers. The data pertaining to dependent variables viz. ICT utilization pattern and knowledge on ICT tools and independent variables collected with the help of a pre-tested interview schedule developed for the purpose. After collection of data, farmers were divided into three groups based on type of flock i.e. large farmers, medium farmers and small farmers for better analysis and presentation of results. Personal, socio-economic and psychological characteristics of dairy farmers revealed that majority of dairy farmers (70.00%) were in the middle age category. Majority of dairy farmers were had medium level of education. About 64.20 per cent dairy farmers were in low category of herd size. Majority of the dairy farmers (55.00%) were in medium category of income. About 55.90 per cent of dairy farmers were in medium level of farming experience. It was evident that 45.00 per cent of farmers were in the medium category of information seeking behaviour. The results regarding achievement motivation revealed that 45.00 per cent of dairy farmers were in medium category. About 50.00 per cent of dairy farmers were in medium category of economic orientation. Majority of the dairy farmers were in low category of management orientation and scientific orientation. The distribution of respondents according to ICT utilization pattern was mostly low level among all three categories up to the extent of 41.70 per cent in dairy farmers. About 49.20 per cent of dairy farmers in study area had medium level knowledge on ICT tools. The relational analysis revealed that education, information seeking behaviour, economic orientation, achievement motivation, had positive and significant relation with utilization pattern of ICT tools among dairy farmers. Whereas age was negatively significant. As for as knowledge on ICT tools concerned correlation analysis revealed that variables viz. education, income, information seeking behaviour, achievement motivation, economic orientation, management orientation and scientific orientation had significant and positive relationship with farmers knowledge on ICT tools, whereas age was negatively significantly related to knowledge on ICT tools. Multiple regression analysis revealed that all the independent variables put together explained about 31.60 per cent of variation in utilization of ICT of the respondents and about 70.07 per cent of variation in ICT knowledge of respondents. Problems perceived by dairy farmers in utilization of ICT were Lack of knowledge in using ICT tools, ‘Weak network connectivity’, ‘High cost and maintenance of ICT tools’, ‘Not aware of benefits of Internet’, ‘Lack of continuous power supply’, ‘Lack of training in use of ICT tools’, ‘Frequent advancements in technology’, ‘Lack of training in use of ICT tools’, ‘Lack of time for personal acquirement of knowledge on ICT tools’, ‘Limited access to ICT tools’. Suggestions perceived by farmers were ‘Provision of proper training on use and applications of ICT tools’, ‘Governments should provide useful ICT tools on subsidiary basis’, ‘Strengthening of contemporary ICT tools rather than conventional ICT tools’, ‘Governments should focus on uninterrupted power supply’, ‘Village Panchayat should be equipped with A.V. Aids like LCD projectors, Televisions, etc., to farmers.’, ‘Extension agents should intensify their efforts in teaching farmers how to utilize complex ICT tools’. Strategies for improving the utilization of ICT tools by dairy farmers were 1) Capacity building should start at grass root level 2) Young farmers should assign to retrieve information from internet 3) Regular trainings and workshops to the farmers especially young farmers on the advancements in information and communication technologies (ICTs) 4) Regular and need based trainings and refresher trainings should be conducted by the Animal husbandry department 5) Extension agents should be encouraged and oriented to intensify their efforts in teaching farmers on utilization of ICT tools 6) Each and every Panchayat should be equipped with useful ICTs like computer, LCD projector, Television, etc., 7) Uninterrupted internet connectivity should be provided with broad band connection at free of cost 8) Uninterrupted power supply should be provided 9) Installation of all ICTs with total equipment and arrangements 10) Regular monitoring of ICT tools by qualified technician at free of cost 11) Provision of instant solution facility for ICT tools usage related problems by providing the customer care toll free number to all farmers.
Open Access
PARTICIPATION OF PARTNERS IN RESEARCH-INDUSTRY LINKAGES WITH REFERENCE TO DAIRY AND POULTRY SECTORS IN ANDIIRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2015-12) MAHESH, P; SUBRAHMANYESWARI, B(MAJOR); SHARMA, G.R.K; GANGARAJU, G
ABSTRACT: An ex-post-facto research design was adopted for the present study conducted in the state of Andhra Pradesh. Keeping in view of the importance of linkage between the research and industries in livestock sector, the present study was undertaken in AP by selecting the Sri Venkateswara Veterinary University and Livestock Industries i.e., dairy, poultry and pharmaceutical industries as research and industry units respectively. Availability sampling procedure was followed to select 60 researchers from the university (academic institutions and research stations) and I I units from industry (dairy, poultry and pharmaceutical industrial units), whereas, purposive sampling procedure was followed to select 40 industry personnel from the respective industrial units. The data from both the researchers and industry personnel were collected personally with the help of two interview schedules and the findings were processed, analyzed and interpreted. The salient findings of the research work were as follows.. Majority of (76.70%) researchers of the study area were male and 11early half of the researchers from the university belonged to Professor/Principal Scientist category. Majority (48.33%) of researchers were in middle age group. About one thirds (33.33%) of the scientists had 13-22 years of job ex:.erience and 3 1.67 per cent of the researchers had 3-12 years of job experience. More than three fourths (80%)) of the researchers handled projects four or less than hat and majority (63.33%) of the researchers received trainings in between 1-4. Nearly three fourths of the researchers had medium level of job satisfaction and job motivation. More than half of the researchers were with medium role clarity. Nearly two thirds (68.33%) of the researchers felt that they were working under medium level of organisational climate and they were with medium knowledge in communication methods.Almost all researchers had medium achievement motivation. Most of (90%) of the ~ndustryp ersorule1 of the \tudy area were ~nalea nd more than half (57.50%) of the respondent\ were po\t-graduate\. Major~ty (60%) of ~ndu\try persa~ewl ere in the age group of 29-44 yeam. Nearly half of industry personnel had leas them 15 years of job experience, whereas, 60 per cent of respondents received trainings in the range of 1-5 in number. Majority (60%) of industry personnel had medium job satisfaction and more than threc fourths (85%) were with medium level of job motivation. Nearly two thirds of the industry personnel had medium role clarity and they felt that they wem working under medium organisationd climate. Majority (60%) of industry personnel had medium level of achievement. Nearly two thirds of the researchers and industry personnel had medium level of perception. Whe-zxw, the extent of participation in R-I linkage activities among both the majority researchers and industry personnel was found low. Among the researchers, designation, age, total job experience, trainings received, role clarity and organizational climate were found significantly related with perception of researchers about University Research-Industry (UR-I) linkages at 0.01 level of probability. whereas, experience in research was found significant at 0.05 level of probability. All chuacteristics of researchers put together could explain variation in perception of researchers towards University Research-industry (UR-I)li nkages to the extent of 40.70 per cent. Designation, age. job experience in research, total job experience. total projects handled, trainings received and role clarity were found significantly related with extent of participation at 0.01 level of probability, whereas, gender was found significant at 5 per cent level of significance. Among the characteristics studied, age, trainings received and total job experience of researchers were found each character individually contributing, significantly and positively to the extent of participation at 0.05 level of probability. Among the industry personnel age, total job experience and trainings received were found significantly related with perception of industry personnel about UR-I linkages at 0.01 level of probability. whereas. achievement motivation was found significant at 0.05 level of probability. All characteristics of industry personnel put together could explain variation in perception about UR-I linkages to the extent of 48.10 per cent. Age and total job experience were found significantly related with extent of participation at 0.01 level of probability. whereas, trainings received was found significant at 0.05 level of probability. The mean scores for motivation and organisational climate were high among industry personnel compared to the researchers. Major constraints faced by researchers while participating in communication linkages were lack of funds in department for conducting linkage activities, lack of time due to other responsibilities delegated and non-conducive organizational climate in the university. Whereas, major constraints faced while participating in working linkages with the industries were less access to know about the industry needs, lack of demand from industry, guidelines and regulations of university in conducting rescarch, lack of good laboratory practices (GLPs) and good clinical practices (GCPs), less access to external funding/sponsorships, focused attc -tion on small scale farmers and lack of - - enough man power in university research and extension. Suggestions from the university researchers to strengthen the CJR-I linkages were: data of technologies generated should be made available and popularized by the university, scientists need to focus on corrlrnercialization of the generated technologies, industries should approach university periodically for the timely technical solutions and they should providk-funding for the research projects to be carried out by the university scientists, separate funding must be allotted by the university for research and conducting linkage activities, there is a need of MOU between UR and Industry to conduct research projects, exposure visits at regular intervals to livestock industry sectors, introduction of Public Private Partnaship (PW) in livestock research, establishment of more regional and separate livestock research wings, establishment of University Research-Industry-Advisory-CounciI (URIAC) and Research-Extension- Industry Council (REIC), there is a need to strengthen research institutes in terms of technical, financial and human resources, and university need to provide timely incentives for development and standardization of GLPs, GCPs in the university. Many of the industry personnel expressed their constraints while participating in communication linkages with university namely lack of extension wing in industry, lack of time to participate in communication linkage with research, lack of interest and desire to participate in communication linkages with research. Whereas, major constraints while participating in working linkages with the universities were lack of information about the expertise and capabilities within the university, lack of good laboratory practices (GLPs) and good clinical practices (GCPs) in university. instructions/guidelines to consider their own research fmdings. conflicts of interest and commitment betwoen the partners. maintenance of confidentiality in technological issues by industry, besides. poor BOC~SS to research other than the research of industry and lack of reliability on research generated by other public agencies. Suggestions from the industry pemtnnel to strengthen the UR-I linkago wcre: there is a need of separate extension wing in industry, Livestock Technology Information Centre (LTIC) at university. interactive sessions with university scientific staff at regular intervals i-e., conducting of workshops, conferences, official meetings etc., authenticated research findings from UR, timely need based solutions from university for industry problems, establishment of Research Incubation Centers (RICs) by both the partners, besides, there is a need to encourage Participatory Technology Development (PTD) by the partners and university research need to focus on practical solutions rather than theoretical approach.
Open Access
A STUDY ON TELEVIEWING BEHAVIOUR OF LIVESTOCK FARMERS ON VARIOUS ANIMAL HUSBANDRY PROGRAMMES IN CHITTOOR DISTRICT OF ANDHRA PRADESH
(SRI VENKATESWARA VETERINARY UNIVERSITY TIRUPATI - 517 502. (A.P.) INDIA, 2014-10) VIJAYA KUMAR, C; Sharma, G.R.K(MAJOR); Subrahmanyeswari, B; Gangaraju, G
ABSTRACT: The present study was undertaken with the main objective of assessing the attitude and viewing behaviour of the farm televiewers on various animal husbandry programmes. Ex-post-facto research design was followed in the present investigation. Chittoor district of Andhra Pradesh was purposively selected for carrying out the study. Three mandals were selected randomly and two villages from each mandal were selected randomly, thus making a total of six villages. Twenty respondents from each village were selected randomly making a total of 120 respondents. The data was collected by personal interview method through structured interview schedule. Majority of the respondents were middle aged, had medium level of education, medium farming experience, medium land holding, medium level of extension contact, mass media exposure, economic orientation, scientific orientation, achievement motivation, and innovativeness. Majority of the respondents had favourable attitude, medium level of viewing behaviour. Majority of the respondents felt, telecast time was not convenient, duration of telecast was not sufficient, preferred demonstration by scientists as a method of presentation. Correlation analysis carried out to reveal the relationship between independent and dependent variables indicated that, out of all the selected independent variables gender, socio-economic status, extension contact, mass media exposure, innovativeness, economic orientation, scientific orientation and achievement motivation had positive and significant influence on attitude, while age was negatively and non significantly related with attitude. As far as viewing behaviour is concerned, Socio-economic status, extension contact, mass media exposure, scientific orientation and achievement motivation were positively and significantly related whereas gender, economic orientation are positively and non significantly related while age was negatively non significantly related with viewing behaviour of the respondents. Regression analysis revealed that all the independent variables put together explained about 51.7 and 51.8 per cent variation in the attitude and viewing behaviour of the respondents, respectively. “Time duration is not sufficient”, “Telecast time is not convenient”, “Telecast programmes are useful to the farming community” and “Telecast programmes are drawing attention of the farmers to bring awareness on new technology” were the major reactions of the respondents. Telecast time need to be changed from 5.30 am-6.30 am and 7.00 pm-9.00 pm, all programmes should be telecasted daily, Information on the schedule of the topics to be telecasted in the consecutive week should be advertised at the starting of the week, Separate television channel is required to telecast livestock and related activities and “Repetition of important programmes should be done in weekends”, were the major suggestions given by the respondents for improving the programme. Though the programmes have drawn the attention of the farmers, the above said reactions and suggestions of the respondents should be kept in view for bringing improvements in the telecast programmes by the concerned authorities.

Thesis

Browse

Thesis Type

Type

Author

Date

Subject

Search Results